‘Flirt with your city’ says TOI’s new campaign for its metro supplements

‘Flirt with your city’ says TOI’s new campaign for its metro supplements

The Times of India launches an engaging brand campaign for TOI’s metro supplements (TIMS) esp. Bombay Times, Delhi Times, Gurgaon Times, Chennai Times, Bangalore Times and Calcutta Times titled ‘Flirt with your City’. The campaign aims to communicate its strengthened content and reinforce its positioning as the one-stop-destination for all news and gossip of city’s bustling social life […]

Creativeland Asia brings on board Venkat Balasubramanian as Chief Financial Officer

Creativeland Asia brings on board Venkat Balasubramanian as Chief Financial Officer

In a move to further strengthen its ecosystem of strategic investments and financial planning, Creativeland Asia Group has brought on board Venkat Balasubramanian as the Group’s Chief Financial Officer. Bala also serves as the Chief Investment Officer of Ventureland Asia, a new age Venture Capital Fund, affiliated to the Group. Bala brings with him over […]

Godrej Appliances promises SmartCare through a series of humorous digital films promoting its after-sales service

Godrej Appliances promises SmartCare  through a series of humorous digital films promoting its after-sales service

 With its latest campaign, Godrej Appliances takes forward its philosophy of ‘Soch Ke Banaya Hai’ (things made thoughtfully) to its after-sales service, Godrej SmartCare. The digital campaign highlights the well-thought-out features and the superior experience that Godrej SmartCare provides. The series of seven digital films features the popular and extremely talented stand-up comedian, Jeeveshu […]

The Womb breaks Saregama Carvaan’s first TV campaign in India

The Womb breaks Saregama Carvaan’s first TV campaign in India

Saregama launched its first television campaign for Carvaan– the new category-busting product that has already won rave reviews. The campaign by India creative agency The Womb, features three mother-child relationships across three television spots. All of them bring alive the joy, the elderly recipients feel when they receive Carvaan as a gift from their children. […]

Akshay Kumar lends his support to #18to82 campaign under ‘Niine Movement’

Akshay Kumar lends his support to #18to82 campaign under ‘Niine Movement’

Bollywood star’s and India’s very own ‘Pad Man’ Akshay Kumar is supporting a India-wide campaign – #18to82 – with the aim of bridging the gap between the 18% of menstruating females in India who use sanitary napkins, and the 82% predominantly engaging in unhygienic practices. The campaign launches ahead of the inauguration of the Niine […]

JWT India and Himalayan Sparkling Launch Innovative Bottles Featuring the Sound of the Himalayas

JWT India and Himalayan Sparkling Launch Innovative Bottles Featuring the Sound of the Himalayas

 Himalayan Sparkling, India first premium mineral sparkling water introduced a unique packaging innovation for its limited-edition ‘sound cap’ bottles, that are designed to play the sound of wind from the upper reaches of the Himalayas when you twist open the cap of the bottle. Bottled in a one-of-its-kind packaging, the innovative sound cap bottle […]

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