WPP forms new creative, data and technology agency Wunderman Thompson

WPP forms new creative, data and technology agency Wunderman Thompson

WPP announced that Wunderman and J. Walter Thompson will unite to form Wunderman Thompson, a creative, data and technology agency built to inspire growth for its clients. The new organisation will be distinctively positioned as a provider of end-to-end solutions – through creative, data, commerce, consulting and technology services – at a global scale. Wunderman […]

Mirum Welcomes New US CEO

Mirum Welcomes New US CEO

Dan Khabie, Global CEO of Mirum, and Simon Pearce, CEO of J. Walter Thompson North America, announced today the appointment of Amanda Seaford as CEO, Mirum US. Headquartered in San Diego, Mirum works across a global network of expertise to transform business, design innovative digital experiences, and activate commerce at a global and local level. In […]

PATTISON Outdoor, Fourthwall and JWT Celebrate Mazda Canada’s 50th with Digital Storefront

PATTISON Outdoor, Fourthwall and JWT Celebrate Mazda Canada’s 50th with Digital Storefront

PATTISON Outdoor, Canada’s leading Out-of-Home advertising company, along with its digital and interactive arm, Fourthwall, partnered with agency J. Walter Thompson and Mazda Canada to celebrate the automotive brand’s 50th anniversary with their followers. To commemorate the occasion, Mazda Canada is releasing a series of limited edition prints through a PATTISON Outdoor digital storefront designed exclusively […]

Independent research firm names Mirum a ‘Contender’ in 2017 report for search marketing agencies

Independent research firm names Mirum a ‘Contender’ in 2017 report for search marketing agencies

Mirum is proud to announce that it’s been named a Contender in The Forrester Wave: Search Marketing Agencies Q4 2017 Report for the first time. Forrester noted that Mirum brands itself as a “borderless agency,” which means it is globally connected and collaborative…”, which they support. Mirum received its highest scores in the performance, number […]

Crowne Plaza and HuffPost unite to champion downtime for the modern day business traveller

Crowne Plaza and HuffPost unite to champion downtime for the modern day business traveller

Crowne Plaza® Hotel & Resorts and media technology company Oath today announce a collaboration to create ‘Downtime’, the ultimate hub for the modern business traveller. The business lifestyle channel launches today on HuffPost UK and hosts a mix of promotional features and editorial content, including an original scripted video series titled ‘Downtime’, created with BBC […]

Mirum Becomes Crownpeak’s First Global Partner

Mirum Becomes Crownpeak’s First Global Partner

Crownpeak, the Enterprise Digital experience and quality management company, has made Mirum the inaugural member of the newly relaunched Crownpeak Partner Network. Mirum, part of the J. Walter Thompson Company and WPP, is a digital agency with over 2,400 digital savants, storytellers, technologists, makers and relentlessly curious minds. With offices in 24 countries, Mirum has deep […]

Unreality: New report shows digital overload has sparked growth in spiritualism and magic

The latest trend report from the Innovation Group, released today, explores Unreality, a new mode of truth-seeking that emphasises magic and spirituality, the knowingly unreal, and the intangible aspects of our lives that defy big data and the ultratransparency of the web. We live in an age of hyper-reality and transparency overload, when our private […]

Tamara Ingram appointed J Walter Thompson global CEO as Gustavo Martinez quits

Tamara Ingram appointed J Walter Thompson global CEO as Gustavo Martinez quits

Following recent events, Tamara Ingram, currently Chief Client Team Officer at WPP, has been appointed Chief Executive Officer of J. Walter Thompson Company, replacing Gustavo Martinez, who has resigned, with immediate effect. The announcement comes a week after Erin Johnson, the agency’s chief communications officer, filed a lawsuit in Manhattan Federal Court alleging Martinez had […]

Didier Drogba Stars in Nestlé Cocoa Plan Campaign from Team Iconic at JWT

Didier Drogba Stars in Nestlé Cocoa Plan Campaign from Team Iconic at JWT

Nestlé KitKat and Team Iconic at J. Walter Thompson unveiled a campaign to celebrate and raise awareness of Nestlé KitKat as the first global confectionery brand sourced from 100% sustainable cocoa. The Nestlé Cocoa Plan aims to improve the lives of cocoa farmers and the quality of their product, through activities that focus on better farming, […]

JWT & Mirum Singapore Launch New Specialist Social Media Unit

JWT & Mirum Singapore Launch New Specialist Social Media Unit

J. Walter Thompson and Mirum Singapore have launched The Social Team, a new social media offering that provides clients access to digital, analytics, content, strategy and creative expertise across both agencies through one specialized team. “This is all about creating synergies for our clients. We’ve got social media expertise on both our agencies, we’ve got […]