MarComm’s Magnificence – 2018’s Magnificent Creatives

MarComm’s Magnificence – 2018’s Magnificent Creatives

MarComm’s Magnificence is a series where we highlight Magnificent individuals from the Marketing, Design, Advertising, and Communications industries. In this magnificence list, we are spotlighting those individuals in the branding and creative industries who have pushed boundaries and inspired others through their unique work in both design and advertising. Without further ado, here are our […]

We Are Social pays tribute to some of advertising’s top cats

We Are Social pays tribute to some of advertising’s top cats

We Are Social Paris has launched the purr-fect tribute to ten great ad men through history, including Bill Bernbach, Sir John Hegarty and Maurice Saatchi, by recreating their image in feline form. The agency has launched an Instagram campaign starring Georgie the cat, @georgie_the_time_traveler_ which is owned by the agency’s art director Jean-Francois Balle. In the series […]

Piranha Bar Re-Imagine Classic Coco Pops Characters in New Kellogg’s Campaign

Piranha Bar Re-Imagine Classic Coco Pops Characters in New Kellogg’s Campaign

 Kellogg’s iconic Coco Pops characters get a bombastic 2018 refresh in new pan-European spots by up-and-coming production studio Piranha Bar. Led by Digitas and Leo Burnett in London, the new spots envisage a bolder and richer take on Coco the Monkey and his arch nemesis Croc, the dastardly crocodile. The flagship commercial depicts a swash […]

MarComm’s Star Parade: Meet Juan Garcia-Escudero

MarComm’s Star Parade: Meet Juan Garcia-Escudero

MarComm’s Star Parade is a series where we shine the spotlight on some of the global stars from the Marketing and Communications industry, and Juan Garcia-Escudero has been bringing the creative heat for the likes of Leo Burnett and J. Walter Thompson for over 12 years now. Leo Burnett Madrid‘s General Creative Director works for clients […]

Leo Burnett Creates Campaign For The NSPCC Which Highlights The Prevalence Of Childhood Sexual Abuse

Leo Burnett Creates Campaign For The NSPCC Which Highlights The Prevalence Of Childhood Sexual Abuse

[KGVID width=”700″ height=”394″]http://marcommnews.com/wp-content/uploads/2017/11/BUR_TNSP042_060.mp4[/KGVID] Leo Burnett have created a new campaign with UK children’s charity, the NSPCC, which aims to break the silence around child sexual abuse. The campaign features 60”, 40” and 30” videos and breaks on Wednesday 1 November, running until 3rd December on TV, VOD and YouTube. The brief was to change attitudes […]

Leo Burnett boosts creative department with array of new talent

Leo Burnett boosts creative department with array of new talent

Leo Burnett has invested heavily in its creative department, hiring a diverse range of talent from across the agency world. Dan Fryer and Gate Lambert join Leo Burnett as a creative team from Fold7, where they worked on everything from experiential stunts to fully-fledged 360 campaigns for the likes of Disney, Gumtree, Carlsberg, Audible and, most […]

Publicis Communications announces new leadership in Guangzhou

Publicis Communications has announced that Cathryn Chen, current General Manager of Saatchi & Saatchi Guangzhou, will head all creative agencies under Publicis Communications in Guangzhou, including Saatchi & Saatchi, Publicis Worldwide, and Leo Burnett. In her new role, Chen will enable the access of creative agencies (Saatchi & Saatchi, Publicis Worldwide and Leo Burnett) to […]