Yonder Media Scales Up with New Senior Hire

Yonder Media Scales Up with New Senior Hire

Yonder Media, the independent media agency founded earlier this year, has appointed Sabrina Francis as its first Group Brand Lead. Francis joins from VEVO where she was Head of Strategic Solutions, driving the premium video proposition and leading brand partnerships with some of the biggest rising stars in music.  She was previously Strategy Director at Arena […]

Emmi CAFFÈ LATTE says coffee lovers choose it over Starbucks in “My Perfect Blend” campaign

Emmi CAFFÈ LATTE says coffee lovers choose it over Starbucks in “My Perfect Blend” campaign

Emmi CAFFÈ LATTE, the iced-coffee brand, is launching a new campaign highlighting that 7 out of 10 coffee lovers prefer their product to Starbucks. The “My Perfect Blend” campaign, created by Things Unlimited the specialist social and influencer agency which is part of TMW Unlimited, will run across digital, outdoor, social media and mobile.  The […]

Wavemaker Wins Esprit Global Media Budget

Wavemaker Wins Esprit Global Media Budget

Wavemaker has won the multi-stage pitch of international fashion group ESPRIT. In competition with a group of other well-known global agency networks, Wavemaker landed the global double-digit million range budget. This means that Wavemaker Germany will continue to lead planning and buying of TV, out of home and print in Germany, and that the agency’s […]

Wimbledon Champions Are Reimagined in Botanical Splendour

Wimbledon Champions Are Reimagined in Botanical Splendour

Wimbledon’s new campaign takes a detour from the cheering crowds and strawberries and cream to focus on a quieter but no less iconic aspect of its experience: the gardens. Directed by EspadaySantaCruz, its new advert ‘The Art of Greatness’, reimagines Wimbledon through the eyes of defending champion, Garbiñe Muguruza. The enchanting 60-second film was created […]

Harry Redknapp and Gianluca Vialli Take on Irish GAA Clubs in AIB’s ‘Toughest Rivalry’

Harry Redknapp and Gianluca Vialli Take on Irish GAA Clubs in AIB’s ‘Toughest Rivalry’

ROTHCO see the ex-premier league managers settle a 20-year rivalry between two Gaelic football clubs with an infamous past for Allied Irish Banks. In 2017, 10 million viewers tuned in to watch the 8-part online series documenting Premier League football commentators Jeff Stelling and Chris Kamara, as they took the journey to Croker to commentate […]

BMB hires Jason Cobbold as its new CEO

BMB hires Jason Cobbold as its new CEO

BMB has completed its new management line up with the appointment of Jason Cobbold as its Chief Executive Officer.  Cobbold joins from innovation agency Redscout, where he was Managing Director. He joined the US-based agency in 2014 to launch a London office, working with a range of clients including Boots, PepsiCo, Warner Brothers, Marriott, Pernod […]

Omnicom Takes Data-Driven Marketing To The Next Level With Launch Of “Omni”

Omnicom Takes Data-Driven Marketing To The Next Level With Launch Of “Omni”

Leading global marketing and corporate communications company Omnicom Group, Inc. (NYSE: OMC), today announced the roll-out of Omni, its people-based precision marketing and insights platform, designed to identify and define personalized consumer experiences at scale across creative, media, CRM as well as other Omnicom practice areas. Omni delivers a first-of-its kind, single view of the […]

Qoruz launches ‘Recon’, first of its kind Influencer Intelligence tool

Qoruz launches ‘Recon’, first of its kind Influencer Intelligence tool

Qoruz, leading marketing technology firm, today announced the launch of its new influencer intelligence product, Recon. This latest addition to Qoruz’s product suite helps marketers get better insights into every influencer for their brand, competitor and the industry. Recon is currently available for Facebook, Instagram, Twitter and YouTube and will be available for other social networks […]

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