Turning the Male Gaze Female

Meta Honours the Missing women in Danish Art History with immersive XR experience created by makemepulse

Turning the Male Gaze Female

Of nearly 2,500 monuments, statues and memorials in Denmark, 28 represent women. Of those 28, only seven portray women rather than mythical goddesses or fairy tale legends like the Little Mermaid. For centuries, most art has been created by men, for men, meaning the women depicted were seen through a man’s eyes. This is commonly […]

Wunderman Thompson retains Samsung’s European CRM business

Wunderman Thompson retains Samsung’s European CRM business

Samsung, the global technology company, has awarded its European CRM accounts to Wunderman Thompson UK. The integrated marketing agency has retained the CRM account through a competitive statutory review, helping Samsung to build a connected customer experience grounded in data. Wunderman Thompson has been Samsung’s agency of record across CRM since 2017 and will continue […]

Benenden Health teams up with Channel 4 to encourage Brits to check-in on their health

Healthcare provider Benenden Health and MediaCom North have launched an exclusive creative partnership with Channel 4.

Benenden Health teams up with Channel 4 to encourage Brits to check-in on their health

Benenden’s Time For A Check-in campaign encourages the nation to talk more openly about their health. It will feature Channel 4 talent including AJ Odudu, Davina McCall, Roman Kemp, Judi Love, Alex Brooker and Rylan Clarke who will star in a 10-month, multiplatform creative campaign which launched this week with a TV ad during the […]

Publicis Groupe Germany wins Commerzbank with Leo Burnett

Publicis Groupe Germany wins Commerzbank with Leo Burnett

The agency Leo Burnett, part of the Publicis network, has won the creative budget of Commerzbank. From January 2023 onwards, the Frankfurt agency will take care of Commerzbank’s advertising communication as lead agency. The decision was preceded by a multi-stage selection process in which the Publicis Groupe Germany team prevailed against renowned competitors. “Commerzbank is […]

PURE Launches ‘Join the Club’ National Advertising Campaign

PURE Launches ‘Join the Club’ National Advertising Campaign

Property and casualty insurer partners with creative agency, 50,000feet, to produce series of commercials aimed at HNW audiences PURE, the specialty property and casualty insurer, dedicated to creating an exceptional experience for responsible high net worth families, has launched a national advertising campaign to promote its new creative platform, ‘Join the Club.’ ‘Join the Club,’ […]

EXPERIAN ENLISTS A CREDIT-SAVVY CHAMELEON TO HELP PEOPLE SAVE IN NEW CAMPAIGN BY BBH LONDON

EXPERIAN ENLISTS A CREDIT-SAVVY CHAMELEON TO HELP PEOPLE SAVE IN NEW CAMPAIGN BY BBH LONDON

Experian is encouraging people to ‘do Experian first’ before they ‘do credit’, in a new campaign from BBH, highlighting how the brand is guiding people and helping them to make better financial decisions.  The ‘Do Experian First’ campaign highlights the benefits of using Experian as a credit comparison service, demonstrating how Experian can help consumers […]

KEVIN BACON RALLIES THE NATION TO DREAM BIG WITH THE IPHONE 14 ON EE

• EE launches its latest campaign Dream Big, featuring Kevin Bacon as an astronaut and rock star, to illustrate that the possibilities are endless with the iPhone 14 on EE • The campaign launches with a 30-second spot during ITV’s Coronation Street on Thursday 22nd September • The iPhone 14 is available now and comes as EE is the first mobile network to offer Apple One as part of a mobile package with the new Full Works plan for iPhone

KEVIN BACON RALLIES THE NATION TO DREAM BIG WITH THE IPHONE 14 ON EE

Today EE announces its latest campaign, Dream Big, featuring Kevin Bacon purchasing the iPhone 14, before living out his dreams of being an astronaut and rock star. The ad, which will launch tonight on ITV during Coronation Street, seeks to show the sky is the limit with the new iPhone 14 on the UK’s best […]

City Index debuts new brand and positioning in multichannel campaign ‘Master the Market Forces’

- World leader in spread betting, FX and CFD trading launches biggest campaign in years, in partnership with Boulder Group - Push depicts a world where your everyday environment reacts like the markets, through a series of physical and gravitational shifts - Campaign will run in the UK, Singapore and Australia

City Index debuts new brand and positioning in multichannel campaign ‘Master the Market Forces’

City Index, a world leader in spread betting, FX and CFD trading, has today unveiled a major new multichannel campaign, ‘Master the Market Forces’. The creative push was developed in partnership with Boulder Group, and is the first work to launch since City Index appointed the global marketing, technology and venture group as lead creative agency for […]

Serviceplan Bubble’s New Campaign for O₂ Centres on the ‘Can Do’ Attitude of Telefónica Germany’s Core Brand: O₂

• 70-year-old TikTok star Gramps and "Robogirl" Beyza Mokka embody ‘Can do’ attitude in new O₂ spot • Film directed by Solomon Ligthelm features music composed by RIN and Schmyt, who also star

Serviceplan Bubble’s New Campaign for O₂ Centres on the ‘Can Do’ Attitude of Telefónica Germany’s Core Brand: O₂

O₂ Telefónica Germany and Serviceplan Bubble have jointly developed a major integrated campaign. The new campaign is centred around the O₂ can do’ philosophy of the brand, and the ‘can do’ tagline is featured in all elements of the integrated campaign, which can be seen online, on German TV, cinema, print, audio, (D)OOH, social media, […]

1 61 62 63 64 65 562