Getting a job straight out of uni can feel rather daunting, particularly in a competitive industry like advertising. This post-education crisis leaves one in three graduates “mismatched” to the jobs they find after leaving university, research by Universities UK suggests. So is it a wonder that fewer than half of quarterlifers feel optimistic about their futures, and most […]
Dr. Oetker Ristorante, one of the UK’s leading thin and crispy pizza brand, continues its exciting brand partnership with Channel 4’s popular dating show, First Dates, the partnership is part of a multi-million pound campaign that includes a return to TV with the romantically themed brand advertising and special First Dates ads. Plus in the […]
Shutterstock has released the first video in its ‘It’s Not Stock‘ campaign. This sees it recreating Fyre Festival’s infamous marketing campaign using nothing but its stock footage library. Labelled as a ‘luxury music festival,’ Fyre Festival was promoted on social media by celebrity influencers, including Kendall Jenner, who was rumoured to have been paid $250,000 for one Instagram […]
Dayuse.com, the global leader in daytime hotel bookings, announces today that it unveiled an advertising campaign across 500 black cabs in London in a move designed to educate consumers about the opportunity to book a hotel room for a few hours during the day at a discounted rate. The out-of-home (OOH) ad campaign is running across […]
Publicis Spine announces the appointment of Ian Thomas as Chief Data Officer. In this role, Thomas will be responsible for the overarching data and analytics strategy for Publicis Spine and fostering a unique culture of learning across Publicis Groupe’s Solution Hubs. He will be based in London and report into Lisa Donohue, CEO of Publicis […]
Culture Trip announced the appointment of Dmitry Shishkin and Anne Bourgeois-Vignon to the company’s senior leadership team to accelerate editorial and visual content growth. The travel, media and entertainment start up attracts 18 million monthly users with its mix of inspirational storytelling covering travel and entertainment. The website and app feature articles, videos, photography, illustration and animation that reveal […]
A major report into commuters’ spending habits, conducted by leading Out-of-Home (OOH) media agency Kinetic and OOH media owner Exterion Media, in partnership with the Centre for Business and Economics Research (Cebr), has revealed that the value of commuter commerce to the UK economy is £22.8 billion per year. In total, this amounts to 14% […]
Teeing off in January, FootJoy, a leading shoe and glove in golf, will become the official provider to Sky Sports Golf. The deal, brokered by Sky Media, will allow FootJoy to reach its key audience of golf lovers with Sky Sports Golf presenters and crew exclusively wearing the brand’s clothing and shoes on course during […]
News UK announced the first set of changes to its commercial division since it re-launched as The Bridge three years ago. Print and digital teams will come together in a move designed to shift the commercial publishing strategy towards one that is brand-focused rather than platform-led. Two new senior roles have been created as a result of […]
The technology, media and telecommunications (TMT) practice at Deloitte, the business advisory firm, has announced its predictions for the UK TMT sector in 2019. The news comes following the launch of the eighteenth edition of Deloitte’s TMT Predictions 2019 report. Smart Speakers: the hear and now Deloitte predicts that smart speakers – internet-connected speakers with integrated […]