LUPIN PART 3 : NETFLIX DOES IT A LA LUPIN AGAIN

LUPIN PART 3 : NETFLIX DOES IT A LA LUPIN AGAIN

Lupin, the renowned gentleman thief, has returned for a third instalment. However, before he made his reappearance, France’s most wanted fugitive couldn’t resist committing a new misdeed—one that Netflix unveiled on September 27th. On October 5th, Netflix, the on-demand streaming service, released Lupin Part 3. This eagerly awaited instalment captured the attention of millions of viewers […]

Resident Evil Terrifies the Streets of Santa Monica for Netflix Series launch

Founders create activation which installs man in an isolated glass cell who gradually turns into a Zero

Resident Evil Terrifies the Streets of Santa Monica for Netflix Series launch

For the launch of their new horror series Resident Evil this week, global streaming platform Netflix installed a terrifying live installation on the streets of Santa Monica. Created by US creative agency, Founders, part of By The Network, the activation takes place on one of Santa Monica’s busiest streets. Played out by an actor, a […]

Netflix dominates, but there’s still opportunity in the on-demand streaming sector, says Phoenix MI

Netflix dominates, but there’s still opportunity in the on-demand streaming sector, says Phoenix MI

A new study conducted by Phoenix Marketing International (Phoenix MI) found that while Netflix dominates the content streaming market, there is still opportunity in the sector. The study found that 81% of US adults that stream online video hold a Netflix account, with the next most popular streaming platforms being Amazon Video at 46%, Hulu […]

57% of UK consumers would stop watching Netflix if ads were introduced, say AudienceProject

57% of UK consumers would stop watching Netflix if ads were introduced, say AudienceProject

According to a new report into Traditional TV, Online Video and Streaming from marketing technology firm, AudienceProject, 57% of consumers would cancel their Netflix subscription if the company were to add commercials into its streaming service. When asked whether they would stop watching Netflix content featuring ads even if the subscription price was lowered, 42% of […]