Dutch telco Ben and agency Etcetera launch a branded phone-condom to boost physical intimacy in the bedroom

Dutch telco Ben and agency Etcetera launch a branded phone-condom to boost physical intimacy in the bedroom

 Dutch telecom provider Ben, and Amsterdam-based creative agency Etcetera, have launched the Ben-branded phone-condom – an eye-catching stunt to kick-off their “Better in Bed” campaign – and a radical solution to some of the relationship woes affecting today’s mobile phone dependent society.  The world’s first phone-condom has been introduced as an irreverent – and […]

PROUDdesign Develop New Packaging Design For Quaker Cruesli

PROUDdesign Develop New Packaging Design For Quaker Cruesli

Amsterdam based design agency PROUDdesign has developed a new packaging design for the Quaker Cruesli brand. Recently introduced in the Netherlands and soon to be introduced across Europe. Quaker Cruesli is very successful and known for it’s tasty crunchy muesli (hence Cruesli). As part of the global repositioning and redesign of the Quaker brand, in […]

Toyota puts Paralympic snowboarder in the spotlight with ‘Start Your Impossible’ campaign

Toyota puts Paralympic snowboarder in the spotlight with ‘Start Your Impossible’ campaign

Toyota has launched its worldwide ‘Start Your Impossible’ Olympics campaign in the Netherlands, with an emotional spot by Amsterdam advertising agency Etcetera. The spot features Para-athlete Chris Vos, a 19-year-old snowboarding champion. The 1.40 TV commercial tells the real-life success story of how he overcame adversity and physical limitations, in order to take his place […]

Etcetera Amsterdam Teams with Burger King to Unveil ‘the Worst’ Campaign Ever

Etcetera Amsterdam Teams with Burger King to Unveil ‘the Worst’ Campaign Ever

 Burger King has worked with Amsterdam creative agency Etcetera to launch a new campaign for their latest product release in the Netherlands in 2018: Grilled Dogs. Those unacquainted with the Dutch language might miss the twist: the Dutch word for hot-dogs is ‘worst’. As Burger King is known for flame-grilling since 1954, the campaign […]

Cheil look to bring Dutch short track speed skaters closer to Olympic gold with the Samsung SmartSuit

Cheil look to bring Dutch short track speed skaters closer to Olympic gold with the Samsung SmartSuit

January 2018 marked the launch of the Samsung SmartSuit: an innovative ice skating suit with corresponding app. Based on a concept by creative agency Cheil Amsterdam and developed by Samsung Benelux the suit was exclusively designed for Dutch short track speed skaters Sjinkie Knegt and Suzanne Schulting. This technological innovation enables the brand to actively […]

Malibu ‘Because Summer’ Campaign Launches Connected Bottle Trial in Amsterdam

Malibu ‘Because Summer’ Campaign Launches Connected Bottle Trial in Amsterdam

Malibu, the world’s number one coconut flavoured rum, is launching the next stage of its technology trial of connected bottles as part of its global ‘Because Summer’ campaign. Created in partnership with SharpEnd, Malibu’s IoT agency, the next phase will launch late October in Gall & Gall stores across Amsterdam. Much like the UK trial last […]

Corke Wallis rebrands The Hague as “The” conference destination

Corke Wallis rebrands The Hague as “The” conference destination

[KGVID width=”600″ height=”338″]http://marcommnews.com/wp-content/uploads/2016/02/HAGUE_ANIM_21_12-h264.mov[/KGVID] Design agency Corke Wallis has unveiled a rebranding of The Hague as “The” conference destination for global organisations looking to access the city’s international knowledge infrastructure. Following its appointment by The Hague Convention Bureau, Corke Wallis has created a global identity and campaign that will highlight The Hague’s strengths as a location […]