Nick Halas – Marketing Communication News

Posterscope Accelerates Global Innovation and Insight with Senior Promotions

By newsroom on March 20, 2019 Agency, Latest, People

Posterscope, the out-of-home and location marketing specialist, has announced two significant promotions to accelerate the company’s delivery of innovative, data-led, technology-driven client solutions across its global network. Nick Halas is promoted from UK Head of Data & Innovation to Global Head of Strategy. Since joining Posterscope in 2015, Nick has led Posterscope’s service innovation, driving […]

Posterscope’s Nick Halas gives his predictions for the OOH sector for 2018

By newsroom on December 21, 2017 Features, Latest, Marketing, Media

In a fragmented media landscape OOH continues to deliver in both reach (90% reach of adult population) and time spent (three hours a day) with the medium. Alongside this DOOH will reach 50% of revenues but most importantly be able to reach 50% of the adult population. OOH is reaching a tipping point where data, […]