Battery Energy Drink Rebrands with a +positively Striking New Identity by bluemarlin

Battery Energy Drink Rebrands with a +positively Striking New Identity by bluemarlin

International strategic brand design agency bluemarlin has rebranded Battery Energy Drink, a portfolio of energy drinks from Finland’s leading brewery Sinebrychoff. Supporting the brand’s new ‘Reach for More’ positioning, the confidently charged new identity is set to hit market in over 20 countries worldwide. For over 20 years, Battery has celebrated strength and determination by […]

Coca-Cola Launches New Global Campaign by Mercado McCann for the FIFA World Cup 2018

Coca-Cola Launches New Global Campaign by Mercado McCann for the FIFA World Cup 2018

After two years of closely working together, Coca-Cola and Mercado McCann will honour the FIFA World Cup in Russia presenting one of the brand’s most meaningful advertising campaigns in 200 different countries. Mercado McCann was not only responsible for developing the Core Creative Idea (central idea) of the campaign: “being READY”, three of the four […]

illy Pays Tribute to the Timeless Art of Andrea Bocelli in New “LIVEHAPPilly” Campaign

illy Pays Tribute to the Timeless Art of Andrea Bocelli in New “LIVEHAPPilly” Campaign

illy, a global leader in high-quality, sustainably sourced coffee, has brought its new international advertising campaign to North America that features, and is inspired by the art of the world’s most beloved tenor Andrea Bocelli. With Bocelli as muse, and now illy’s central brand ambassador, the campaign celebrates and illustrates a mutual belief that creating […]

Buxton Creates Commuter Badges to Support Virgin Money London Marathon Runners

Buxton Creates Commuter Badges to Support Virgin Money London Marathon Runners

As part of its sponsorship of the Virgin Money London Marathon and to show its support for the runners taking part, Buxton has created a “Marathon Legs” badge. Created by RAPP UK, the baby-on-board style badges are designed to celebrate and recognise the runner’s achievement and encourage commuters to offer a seat to tired marathon […]

BMB creates cheeky animated campaign for Rubicon Spring

BMB creates cheeky animated campaign for Rubicon Spring

 A.G.Barr is launching a TV campaign to support its Rubicon Spring brand. Created by BMB, the 30-second “Fruity Fling” film will run for six weeks, supported by digital and social media channels. The agency is aiming to build on the success of its original 2016 “Fruity Fling” commercial for Rubicon Spring with a sequel […]