Remember Your First

7 For All Mankind - latest campaign under new AOR partnership, YARD NYC

Remember Your First

In the early 2000’s, 7 For All Mankind made its mark as the first premium denim brand in the United States and revolutionized a category. The iconic brand is now on the cusp of its upcoming 20th anniversary, and today launched its “Remember Your First” campaign in partnership with their newly appointed creative agency of record, […]

Mitchell & Ness launches first above the line campaign in the UK

Mitchell & Ness launches first above the line campaign in the UK

Nostalgia brand Mitchell & Ness has launched its first ATL campaign to promote an extended range of NBA Hardwood Classics (HWC) Swingman Collection. Created by Mercieca, the launch sees the brand emblazoned across 45 high footfall London sites in key locations across the London Underground Network and bus sides. After signing a multi-year licensing agreement […]