Ladbrokes channels Marlon Brando in ‘The Oddsfather’
Ladbrokes is “making punters an offer they can’t refuse” in its latest TV ad campaign, which features the familiar pairing of Tiziano Crudeli and Chris Kamara in activity inspired by ‘The Godfather’. The change of direction was prompted by a strategic decision to “boost the role of Ladbrokes’ offers and products in the narrative”. The […]