Suzy Ryder named CEO of OMD UK

Suzy Ryder named CEO of OMD UK

Omnicom Media Group (OMG) agency OMD UK has named Suzy Ryder CEO, effective immediately.  In her new role, Ryder – who has been Chief Digital Officer at OMD UK since 2021 – will be responsible for leading the agency, focused on the continued development and future growth of the agency’s client partnerships, commercial operations, product, […]

McDonald’s launch ‘More Rewarding McDonald’s Moments’ campaign to celebrate new loyalty programme 

McDonald’s launch ‘More Rewarding McDonald’s Moments’ campaign to celebrate new loyalty programme 

Following the launch of MyMcDonald’s Rewards, one of the UK’s largest rewards programmes, McDonald’s and its agency partners have launched a multi-channel campaign, ‘More Rewarding McDonald’s Moments’. The campaign celebrates the arrival of the MyMcDonald’s Rewards, a loyalty programme that earns you one point for every penny you spend at McDonald’s, making every single McDonald’s […]

McDonald’s McDelivery and Leo Burnett London interrupt the movie world in new campaign

McDonald’s McDelivery and Leo Burnett London interrupt the movie world in new campaign

McDonald’s, together with Leo Burnett London, have launched a new campaign celebrating McDonald’s McDelivery being part of late-night Movie Nights on ITV2 ITV3 and ITV4. The campaign is part of a sponsorship deal between ITV and McDelivery powered by Uber Eats, for the broadcaster’s post 9pm digital network film package secured by OMD UK. Created […]

OMD UK promotes Laura Fenton to Managing Director

OMD UK promotes Laura Fenton to Managing Director

OMD UK is delighted to announce the promotion of Laura Fenton to Managing Director of OMD UK. Laura takes up the position, having joined the agency as a graduate in 2004, spending three years up to 2014 as the Client Services Director at OMG’s branded content agency, Drum. During this time, she has led a […]

Eurotunnel channel Mission Impossible in new summer campaign by Drum and OMD UK

Eurotunnel channel Mission Impossible in new summer campaign by Drum and OMD UK

Drum and OMD UK launch Eurotunnel’s Summer campaign in partnership with Mission Impossible: Fallout across digital, cinema and social. Created by Drum, with media strategy, planning and buying handled by OMD UK, the ad uses the iconic Mission Impossible music and parallel themes to show how getting your family on holiday is in fact a mission […]

GAME launches new ‘Deadline Deals’ campaign for Black Friday featuring Harry Redknapp

GAME launches new ‘Deadline Deals’ campaign for Black Friday featuring Harry Redknapp

 GAME is proud to launch its new ‘Deadline Deals’ campaign, fronted by football manager Harry Redknapp. Created by OMD UK, Drum and Snack Media, the social media campaign taps into the cultural phenomenon of football Transfer Deadline Day, with a series of spoof videos to raise awareness of GAME’s Black Friday deals, as well […]

ITV Signs Two Year Sponsorship Deal with Peugeot

ITV Signs Two Year Sponsorship Deal with Peugeot

ITV Commercial announces it has signed a two-year sponsorship deal with car manufacturer Peugeot. The partnership, brokered between ITV and OMD UK, includes sponsorship of ITV’s coverage of the RBS 6 Nations tournaments in both 2016 and 2017 and includes all England, Ireland and Italy home matches. It covers broadcast sponsorship, highlights shows and a […]

James Corden Joined McDonald’s UK’s Festive Campaign

James Corden Joined McDonald’s UK’s Festive Campaign

[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2016/01/McDonalds_JourneyToChristmas_PART2_90secCut20-360p_MPEG_4.mp4[/KGVID] Britain’s ‘Man of the Moment’ and host of the Late Late show, James Corden teamed up with McDonald’s UK to put his very own Karaoke skills to use, joining people from all over the UK in singing the Wizzard classic ‘I wish it could be Christmas everyday’ during their Christmas journeys. The unique […]

NSPCC campaign shows protecting children gives them freedom to dream

NSPCC campaign shows protecting children gives them freedom to dream

[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2015/09/NSPCC_Alfie-the-Astronaut_60secs.mp4[/KGVID] The NSPCC is launching a brand campaign, the first within their rebrand with the strapline, Every Childhood is Worth Fighting For. The campaign is inspired by childhood dreams and imagination and shows how the work the NSPCC do helps children rebuild their lives, giving them back a childhood full of hope and […]