Boys+Girls, Three & Samsung Bring Loved Ones Together this Christmas with First Ever ‘Connected Restaurant’

Boys+Girls, Three & Samsung Bring Loved Ones Together this Christmas with First Ever ‘Connected Restaurant’

Creative agency Boys+Girls announced its collaboration with Three and Samsung Ireland to launch the world’s first ‘Connected Restaurant’ – the first ever restaurant that is split between two cities, with one half in Dublin and the other in Sydney. This unique pop up will bring families split between Ireland and Australia together for Christmas, despite […]

Paco Rabanne fragrances to create an immersive Christmas Market experience

Paco Rabanne fragrances to create an immersive Christmas Market experience

Paco Rabanne fragrances will set a category precedent with the first ever fragrance inspired Christmas Market, which will pop up in four key locations across the nation over the Christmas period. A golden feast for all the senses, the PUIG owned fragrance house will open its festive doors with a multi-sensory Christmas Market experience, offering […]

Notonthehighstreet announces two pop-ups for Christmas 2018

Notonthehighstreet announces two pop-ups for Christmas 2018

Notonthehighstreet, the home of thoughtful gifts, has today announced that it will be launching physical ‘pop-ups’ in two central London locations in the run up to Christmas 2018. The curated online marketplace will be showcasing products from over 200 notonthehighstreet Partners (sellers) across the two pop-ups, which will run from 2nd – 22nd November 2018 […]

WRG designs pop-up luxury retreat for Selfridges revamped Beauty Hall

WRG designs pop-up luxury retreat for Selfridges revamped Beauty Hall

Live experiences agency WRG, a division of The Creative Engagement Group, has put together a luxury pop-up installation to celebrate the opening of the newly refurbished Selfridges Beauty Hall in Manchester’s Trafford Centre. For five days, from 10th to 14th October, The Social Studio will provide a bijou venue for events, workshops, and meet-and-greets. It […]

The North Face uses DOOH to live stream opening of iconic pop-up shop to UK fans

The North Face uses DOOH to live stream opening of iconic pop-up shop to UK fans

PSI, Posterscope’s international division, and Vizeum have deployed a special digital out-of-home (DOOH) experience for The North Face to bring the launch of The Pinnacle Project to life in London. The project launched with a Mountain Festival in Val San Nicolò in the Italian Dolomites where The North Face revealed the company’s most iconic mountain […]

Anthem Adds a Dash of French Flair to London with Teisseire Pop-up Cocktail Experience

Anthem Adds a Dash of French Flair to London with Teisseire Pop-up Cocktail Experience

Anthem Worldwide, the global creative agency has partnered with Britvic, the British producer of soft drinks to launch a three-day brand awareness and trial event in London. The agency currently works with Teisseire as its lead activation, social and content agency. The Teisseire brand is nearly 300 years old and is famous in France for […]

Imagination Academy and Bermondsey Street Bees create #BeeCause campaign

Imagination Academy and Bermondsey Street Bees create #BeeCause campaign

Independent global creative agency Imagination announced the launch of #BeeCause. This campaign aims to raise awareness of the vital role bees play in human survival and provoke action among Londoners to help save bees via planting. Imagination’s Academy Project was formed to give the industry recruits a chance to design their own concept and deliver a […]

Dead Man’s Fingers Spiced Rum Creates a Barbershop that Focuses on Celebrating People’s Craniums

Dead Man’s Fingers Spiced Rum Creates a Barbershop that Focuses on Celebrating People’s Craniums

 To launch their new Cornish spiced rum in London, Dead Man’s Fingers is creating ‘SkullCuts’, a unisex barbershop specialising only in ‘close to the bone’ styles and scalp treatments. Contrary to traditional barbers, who focus solely on hair, SkullCuts is designed to give both men and women the confidence to show off more of […]

Centrepoint appoints Wild Card to launch the Big Broth campaign

Centrepoint appoints Wild Card to launch the Big Broth campaign

Wild Card has been appointed by the UK’s leading youth homelessness charity, Centrepoint to handle PR for the mass activation phase of its latest fundraising initiative, the Big Broth, following a competitive pitch.  The Big Broth kicked off in early 2018 with a search to find the nation’s tastiest homemade soup to raise money for […]

Google Mini Donut Shop pop-up tour comes to London

Google Mini Donut Shop pop-up tour comes to London

Promohire was appointed by creative agency Optimist, Inc. to collaborate on an activation for Google. We converted an H-Van so they could hit the road with the Google Mini Donut Shop pop-up tour, celebrating the Google Home Mini smart speaker devices. Inspired by their sweet American Donut Shop expedition, the H-Van is touring London in […]