Fetch Manchester Helps Greggs Give More with New Gifting Bot

Fetch Manchester Helps Greggs Give More with New Gifting Bot

Fetch, the award-winning mobile-first agency, part of Dentsu Aegis Network, has announced it has developed, (in collaboration with Autosermo) the first ever UK transactional Gifting Bot within the QSR space.  Fetch is helping Greggs bring the joy of giving to everyone this festive season. The Gifting Bot will allow the customer to purchase Greggs goods […]

68% of shoppers have unintentionally bought counterfeit Christmas gifts

68% of shoppers have unintentionally bought counterfeit Christmas gifts

Counterfeiters are capitalising on Christmas; this is according to new research by MarkMonitor, the world leader in enterprise brand protection. One in three (30%) consumers has inadvertently bought a fake product, with 68% of the counterfeit items being bought as Christmas presents.  The fear of fakes and online fraud are ever-present, especially over the festive […]

Rise of the conscious consumer: 75% of Britons adopt ethical shopping and healthier eating habits

Rise of the conscious consumer: 75% of Britons adopt ethical shopping and healthier eating habits

A staggering 75% of the British public are cutting down their consumption of products they see as having a harmful impact on the environment or their health, from single-use plastic to meat, according to a new survey. The impact of plastic on the planet has hit home the hardest with the British public, thanks in part to the BBC wildlife series […]

36% of UK retailers admit to destructive price blunders ahead of festive season

36% of UK retailers admit to destructive price blunders ahead of festive season

More than a third of retailers have damaged their profit margins due to errors and inaccuracies in product pricing, according to new research.  The findings were published in a report by pricing and automation specialist, Omnia Retail, which questioned 150 retail businesses on the scope and efficacy of their pricing strategies. The study, Retail Pricing Wars, found that 36% […]

Real people not robots is what British consumers want from retailers

Real people not robots is what British consumers want from retailers

A study launched by Gekko, a marketing agency titled – ‘Service not Sci-fi’ reveals that UK shoppers would rather deal with real people not robots or artificial intelligence when it comes to shopping.  The study found that 81% of UK shoppers claim the personal touch has disappeared from retail customer service in modern Britain, with almost a third (32 […]

This Christmas IKEA Invites Customers to Disconnect in New Campaign

This Christmas IKEA Invites Customers to Disconnect in New Campaign

IKEA has launched its Christmas campaign asking us to reflect on everyday behaviour, which is considered normal but that perhaps we all need to reconsider, particularly as the Christmas holidays are now upon us. Using the slogan #DisconnectToConnect,  IKEA is betting on a different Christmas encouraging us to disconnect our mobile devices and social media in order to connect […]

Footasylum teams with Peak to put AI at the heart of its eCommerce business

Footasylum teams with Peak to put AI at the heart of its eCommerce business

Leading fashion streetwear and sportswear retailer, Footasylum, has seen a 28 percent increase in email revenue from hyper-personalised marketing communications as a result of working with artificial intelligence (AI) company, Peak. Footasylum, which trades from over 65 high street stores across the UK and stocks leading brands, including Nike and Adidas, has been working with […]

1 2 3 22