O Boticário reproduces the original scent of Guanabara Bay, in Rio de Janeiro, in a fragrance that underscores the urgency of the debate around threatened natural reserves

O Boticário reproduces the original scent of Guanabara Bay, in Rio de Janeiro, in a fragrance that underscores the urgency of the debate around threatened natural reserves

In a project created by AlmapBBDO, the beauty brand, a leader in recycling in Brazil, recreates the scent of the bay before it was polluted and calls for better waste management and environmental preservation through the fragrance “Extinto”. The initiative will continue on to another four continents According to the UN, every year, over 2 […]

Insta-Granma, Baddie Winkle, Announces Ultimate Bad Ass Bucket List Trip

Insta-Granma, Baddie Winkle, Announces Ultimate Bad Ass Bucket List Trip

Baddie Winkle and Hotels.com announced that the Instagram superstar will be heading to London as she kicks off her #BadAssBucketList tour of North America, Brazil and Europe. Baddie posted on her Instagram page; ‘Guys!!!!! @hotelsdotcom is giving me my bad ass bucket list of a lifetime!! I’m international baby! See you soon #BadAssBucketList’. The epic […]