Five Dogs Star in Saatchi & Saatchi’s New “SUV Family” Campaign for SAIC Volkswagen

Five Dogs Star in Saatchi & Saatchi’s New “SUV Family” Campaign for SAIC Volkswagen

In a new market strategy among German SUV brands, SAIC Volkswagen plans to launch their “SUV Family” concept in 2017 via integrating its core SUV models: Teramont, Tiguan L, and Tiguan SR. Moving forward with the slogan, “An SUV for Everyone,” VW’s “SUV Family” caters to a broad spectrum of consumer demands. Saatchi & Saatchi […]