Cheil look to bring Dutch short track speed skaters closer to Olympic gold with the Samsung SmartSuit

Cheil look to bring Dutch short track speed skaters closer to Olympic gold with the Samsung SmartSuit

January 2018 marked the launch of the Samsung SmartSuit: an innovative ice skating suit with corresponding app. Based on a concept by creative agency Cheil Amsterdam and developed by Samsung Benelux the suit was exclusively designed for Dutch short track speed skaters Sjinkie Knegt and Suzanne Schulting. This technological innovation enables the brand to actively […]

Composer Michael Nyman scores soundtrack for new film focused solely on a 66 minute family wash

Composer Michael Nyman scores soundtrack for new film focused solely on a 66 minute family wash

One of Britain’s most innovative and celebrated composers has created a unique original score to accompany a 66-minute family wash cycle. Michael Nyman whose haunting work has accompanied dozens of hits and arthouse movies, including Oscar-winner The Piano has composed the soundtrack to accompany a new feature film which turns the everyday drudge of the […]

London’s Iconic Piccadilly Lights Are Switched Back On

London’s Iconic Piccadilly Lights Are Switched Back On

The world-famous Piccadilly Lights were switched back on this week (October 26) after a nine month period of renovation. A spectacular display of colours, which were sponsored by members of the public as part of a fundraising campaign for Barnardo’s, was the first image to appear on the new screen. Landsec, the owner of Piccadilly […]

Samsung and Guns or Knives Transform Iconic Bridge into Playable Harp for Spectacular Activation

Samsung and Guns or Knives Transform Iconic Bridge into Playable Harp for Spectacular Activation

To launch its new flagship model Galaxy Note 8, Samsung teamed up with creative agency Guns or Knives to create a spectacular, one-of-a-kind activation, ‘Do Bigger Things’. Samsung continues to push the boundaries of the category with its latest highly-anticipated handset: with more RAM than many laptops, Galaxy Note 8 is the technology giant’s most […]

Samsung and Taylor Herring Reveal The UK’s Favourite Artwork to Promote Innovative New TV: ‘The Frame’

Samsung and Taylor Herring Reveal The UK’s Favourite Artwork to Promote Innovative New TV: ‘The Frame’

Street artist Banksy has been ranked ahead of the likes of Turner and Constable with his Balloon Girl ranked the nation’s favourite British artwork in a new study which shines a spotlight on our ever-changing tastes in art. The mysterious Bristol street artist, who makes witty and profound social statements with his infamous stencils, topped […]

Samsung launches new campaign for Galaxy S7 and S7 Edge

Samsung launches new campaign for Galaxy S7 and S7 Edge

Samsung has launched a new campaign to introduce the new low light capabilities of the camera in its Galaxy S7 and S7 Edge mobile handsets. The 50 second global spot by Leo Burnett London entitled ‘Sister’, features a young girl who can’t get to sleep as she’s afraid of what lurks within the darkness of her […]

Hulu Launches Virtual Reality Application

Hulu Launches Virtual Reality Application

Hulu recently made a major virtual reality announcement. The Hulu Virtual Reality app is now available and ready for viewing on Samsung’s Gear VR powered by Oculus. The launch will include over 25, 360-degree films along with Hulu’s first ever originally produced short film, “The Big One,”  which was conceived through a partnership with Lionsgate. […]

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