Kia Motors (UK) Limited and Sky Media launches a new campaign to raise awareness of Kia’s electric car credentials, presented solely by kids. The six week campaign will see an all-child cast explore the benefits of electric cars in a three-minute film, asking all the questions adults are too afraid to. The content will be […]
Reinforcing and expanding on its six-year relationship with Sky even further, Screwfix has become the first-ever ‘Official Partner’ of the Sky Sports Football channel after signing a sponsorship deal for the forthcoming 2019/20 season. The seven-figure deal brokered between Sky Media and Wavemaker will see Screwfix exclusively sponsor Sky Sports’ broadcast and digital coverage of […]
From July 4, Sky Media will rollout Sky Analytics to both media agencies and advertisers, opening-up direct access to plan, report and evaluate elements of their TV campaigns for the first time. The release of the Sky Analytics online portal is the first phase on a roadmap to simplify execution and management of Sky’s cross-platform […]
Menswear retailer Jacamo has partnered with Sky to ‘Own Sporting Moments’ this summer. Maximising Sky’s unique position in world sport, the multi-platform campaign will link Jacamo to sporting moments through a series of TV ads and longer form content. The campaign, running from May to August, features famous sports personalities including England’s greatest ever bowler […]
After a successful proof of concept last year, Sky Media and TVbeat, have agreed a long-term partnership, to streamline all TV ad data. This will allow Sky Media to report and forecast aggregated cross platform inventory as well as optimise and enhance the planning and ad serving process seamlessly in one solution. “TVbeat has impressed us […]
Tourism Ireland announced its partnership with Sky Media to inspire golfers in Great Britain to visit Northern Ireland. The campaign will use highly engaging video interviews featuring 2011 Open winner, Darren Clarke, to encourage viewers to enter a competition to win four tickets to The 148th Open, Royal Portrush on Saturday 20th July, including flights, car hire […]
Renault and Sky Sports have teamed up to launch a new multiplatform campaign ‘With you all the way’. Following a recruitment campaign to find the ultimate football fan, Sky Media created bespoke branded content with Sky Sports which will see legendary Sky Sports pundit, Jeff Stelling drive a lucky competition winner and family member to […]
Teeing off in January, FootJoy, a leading shoe and glove in golf, will become the official provider to Sky Sports Golf. The deal, brokered by Sky Media, will allow FootJoy to reach its key audience of golf lovers with Sky Sports Golf presenters and crew exclusively wearing the brand’s clothing and shoes on course during […]
Sky Bet launches a new content partnership series, produced with Sky Sports and Football Daily. In a seven-figure deal with Sky Media and Diagonal View, the investment is one of the largest brand partnership deals on social media in the UK ever. The live watch-along series, available on Soccer AM’s and Football Daily’s Facebook and […]
Tourism Ireland has selected Sky Media to promote its latest campaign highlighting world class golf across Ireland. It inspires British golfers to visit Ireland and celebrates the Open returning to Northern Ireland for the first time in 68 years. World-class golfing talent and Sky Sports Golf pundits Paul McGinley and Nick Dougherty feature in branded […]