Diagonal View Appoint Joe Nilsson Director of Strategy & Syndication

Diagonal View Appoint Joe Nilsson Director of Strategy & Syndication

Following the announcement earlier in 2017 of Sky’s acquisition of digital content producer, Diagonal View, Joe Nilsson joins the ever growing team in central London as Director of Strategy & Syndication. Joe will develop Diagonal View’s syndication business and help develop new show properties for global channels and platforms. Nilsson, formerly VP of Commercial at the […]

Zee channels are now available to UK homes via Sky’s Original bundle

Zee channels are now available to UK homes via Sky’s Original bundle

Zee TV has become a staple part of British Asian TV watching habits. It heralded a sea change in consumers being able to engage with the South Asian diaspora, making it the most popular entertainment South Asian entertainment channel with over 100,000 subscribers. Since its launch in 1995, Zee TV’s popularity has grown that now […]

Sky launches new campaign recognising UK’s obsession with box sets

Sky launches new campaign recognising UK’s obsession with box sets

Sky has launched a major new campaign recognising the nation’s obsession with box sets, showing just how ‘Addictively Good’ Sky Box Sets are. The campaign comprises: TV advertising; press; outdoor; social and digital. Created by Brothers and Sisters, the campaign takes a comical look at the inner conflicts faced by everyone who’s been hooked on […]

Sky targets commuters with contextual ads in programmatic Sky Q campaign

Sky targets commuters with contextual ads in programmatic Sky Q campaign

Sky has launched a UK-wide digital out of home (DOOH) advertising campaign to support the launch of its new wireless home entertainment service Sky Q. The campaign will target commuters along popular routes with contextual messages that will be programmatically delivered. Using location and audience mapping data the ad campaign mirrors Sky Q’s message of […]

RPM promotes Tim Jones to Creative Director

RPM promotes Tim Jones to Creative Director

Creative marketing agency RPM has announced the promotion of Tim Jones to the role of Creative Director. Jones has been at RPM for eight years in which time he has been responsible for award-winning campaigns across brand comms, Enhanced-Shopper Experience and Experience-First Platforms. His new role is to lead RPM’s creative department into the agency’s […]