Zee channels are now available to UK homes via Sky’s Original bundle

Zee channels are now available to UK homes via Sky’s Original bundle

Zee TV has become a staple part of British Asian TV watching habits. It heralded a sea change in consumers being able to engage with the South Asian diaspora, making it the most popular entertainment South Asian entertainment channel with over 100,000 subscribers. Since its launch in 1995, Zee TV’s popularity has grown that now […]

Sky launches new campaign recognising UK’s obsession with box sets

Sky launches new campaign recognising UK’s obsession with box sets

Sky has launched a major new campaign recognising the nation’s obsession with box sets, showing just how ‘Addictively Good’ Sky Box Sets are. The campaign comprises: TV advertising; press; outdoor; social and digital. Created by Brothers and Sisters, the campaign takes a comical look at the inner conflicts faced by everyone who’s been hooked on […]

Sky targets commuters with contextual ads in programmatic Sky Q campaign

Sky targets commuters with contextual ads in programmatic Sky Q campaign

Sky has launched a UK-wide digital out of home (DOOH) advertising campaign to support the launch of its new wireless home entertainment service Sky Q. The campaign will target commuters along popular routes with contextual messages that will be programmatically delivered. Using location and audience mapping data the ad campaign mirrors Sky Q’s message of […]

RPM promotes Tim Jones to Creative Director

RPM promotes Tim Jones to Creative Director

Creative marketing agency RPM has announced the promotion of Tim Jones to the role of Creative Director. Jones has been at RPM for eight years in which time he has been responsible for award-winning campaigns across brand comms, Enhanced-Shopper Experience and Experience-First Platforms. His new role is to lead RPM’s creative department into the agency’s […]

Sky launches premium TV service Sky Q with Ultra HD programming

Sky launches premium TV service Sky Q with Ultra HD programming

Sky has launched Sky Q, a combined satellite TV and internet service that will broadcast Ultra HD programming and allow users to pause live TV and watch later on different devices. The service will launch in the UK and Ireland in 2016. The picture quality of its content will be broadcast with up to four […]

Sky launches free YouTube channel as part of entertainment push

Sky launches free YouTube channel as part of entertainment push

BSkyB is launching a YouTube channel that will broadcast whole episodes from some of its most high-profile series, as part of the company’s biggest ever push for its entertainment programming. When it launches on Saturday 1 February, the Sky First Episodes channel will host episodes from ‘Moone Boy’ starring Chris O’Dowd, ‘The Tunnel’ (the adapted […]