Converse’s ‘Forever Chuck. For Every You’ Campaign Launches with AKQA

Converse’s ‘Forever Chuck. For Every You’ Campaign Launches with AKQA

American shoe company Converse, have teamed with creative agency AKQA, to launch their new campaign. ‘Forever Chuck. For Every You’ aims to position Chucks for a new generation of teenagers, showing them that iconic Chuck Taylors are the perfect pair for whoever and whatever they want to be. “Whoever you are, however you identify, there’s […]

Cryptocurrency Pioneer POW Integrates with Twitter

Cryptocurrency Pioneer POW Integrates with Twitter

POW, the free digital currency, has taken another significant step towards becoming the first global currency by integrating with a second social media platform; Twitter. Launched on October 3, POW was given away for free to anyone with a Facebook account. So far, 47,000 people have claimed POW via Facebook and are sharing it amongst […]

S.O.S Amitié Puts Words on Pain with Buzzman and Facebook

S.O.S Amitié Puts Words on Pain with Buzzman and Facebook

S.O.S Amitié has launched #AtFirstSight : a broad mobile campaign exploiting the invisible area scrolling through Facebook’s feed to reveal in “full screen” the pain that people who call S.O.S Amitié hide. Initiated by Facebook in partnership with Stratégies, the winning campaign “Hack for Good” is signed by Buzzman. 1 in 10 French people has nobody […]

Rihanna and Sephora Launch Fenty Beauty with the World’s First Live-Created Fan Film

Rihanna and Sephora Launch Fenty Beauty with the World’s First Live-Created Fan Film

Never shy of breaking the rules, Rihanna launches her globally anticipated makeup line, Fenty Beauty, in collaboration with Sephora, with an explosive experiential action for a new generation of beauty. The film of the experience shows the complete takeover of Madrid’s central Callao Square, orchestrated by experiential design agency Wildbytes. Fenty’s Playground invited Rihanna’s navy […]

Doner London launch the Huawei Mate 10 Pro across Western Europe. The only smartphone with Artificial Intelligence built-in.

Doner London launch the Huawei Mate 10 Pro across Western Europe. The only smartphone with Artificial Intelligence built-in.

In a fully integrated campaign targeting the Western European market, Doner London are launching the latest breakthrough technology from Chinese smartphone manufacturer Huawei. The campaign, shot by Rankin, features seven Tomorrow Entrepreneurs, each using the Mate 10 Pro handset, with built-in AI technology, to accelerate their business. The campaign, the latest in a series of […]

MediaCom North Scoops Four At The UK Social Media Communications Awards

MediaCom North Scoops Four At The UK Social Media Communications Awards

MediaCom North has scooped four awards at this year’s UK Social Media Comms Awards, including both the Low Budget and High Budget Campaign categories. The content and connections agency, which is the biggest billing agency outside of London, took two golds for its work with leading fashion house Missguided. Its ‘Naughty List’ campaign, which starred […]

Facebook Live Best Practice for Brands

Facebook Live Best Practice for Brands

Joe Stevens, Social Media Manager, bigdog It’s no secret that Facebook Live presents a massive opportunity for brands to drive organic reach and engagement. When connecting with brands, consumers want to have engaging experiences that capture and hold their attention, which is why we’ve moved from images to video to Live to keep pace with […]

Marcoms M&A on the rise in Western Europe

Marcoms M&A on the rise in Western Europe

New research has shown that marcoms agencies in Western Europe (excluding the UK) are becoming increasingly attractive to global buyers, bucking the overall trend of falling deal volumes. A quarter (25%) of all industry M&A deals in Q1-Q3 this year involved targets in the region, compared to only 19% over the same period in 2016, […]

Lucre Goes Above and Beyond With Beyond Escapes

Lucre Goes Above and Beyond With Beyond Escapes

Leading PR and content agency, The Lucre Group, has today announced its latest account win for its Travel and Leisure division; the luxury holiday brand, Beyond Escapes. Beyond Escapes is a brand-new holiday company due to launch in January 2018 here in the UK. The company’s philosophy is to create the perfect escape that is […]

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