Swarovski spreads the sparkle this Christmas with a host of new experiential marketing activations

Swarovski spreads the sparkle this Christmas with a host of new experiential marketing activations

This Christmas Swarovski is spreading the sparkle and putting customer experience at the forefront of its marketing activations. Moving away from traditional advertising mediums Swarovski is placing the focus on experiential moments designed to engage and surprise, bringing Swarovski’s signature sparkle to the streets of London, Manchester, Glasgow and Birmingham. The experiential activations were developed […]

RTO+P’s integrated campaign pushes Swarovski into everyday situations

RTO+P’s integrated campaign pushes Swarovski into everyday situations

Global luxury brand Swarovski has launched its first-ever North American integrated campaign developed for the U.S. market, titled “Get Caught in Your Swarovski,” created by Philly-based agency, Red Tettemer O’Connell + Partners (RTO+P). Being a global leader in cut crystal and fashion jewelry isn’t just about getting caught making a statement on the red carpet […]