People’s Postcode Lottery has launched a new cross-broadcaster campaign ahead of April’s 2024 draws – their biggest ever. To celebrate this, People’s Postcode Lottery worked with the7stars, to devise a creative and media strategy that brings together some of the UK’s biggest names from across the nation’s biggest broadcasters and runs from 15th – 31st […]
JD Williams, a leading platform within N Brown Group plc, the inclusive fashion and homeware digital retail platform, today reveals its brand new campaign in collaboration with Sky Media and Channel 5, in a deal negotiated by the7stars, to target its midlife audience. The partnership will use both JD Williams and Sky Media’s rich data […]
Travelodge launches new multi million pound integrated advertising campaign to showcase its role in key occasions in life The new campaign features Travelodge’s next generation room Travelodge, the UK’s first budget hotel brand, has launched a new multi-million pound integrated advertising campaign, which celebrates the company’s role as the ultimate enabler of the great value […]
Energy Company Bulb has launched its first TV campaign with creative partner Anomaly and media agency the7stars. The suite of three 30-second films introduces a family of characters, including talking unicorns, a chatty fan and a giant kelp, all of which come to life in these different spots. Each film brings to life one thing […]
the7stars, the UK’s largest independent media agency, has promoted Helen Rose to the newly-created position of Head of Data, Insight and Analytics. In her new role, Rose will be responsible for leading the7stars’ newly-combined data and insight team, following the merger of the agency’s capabilities in these areas to form a unified, centralised resource. The […]
Prostate Cancer UK is to launch a TV campaign on Sky Sports on Boxing Day to educate men over 45 years old on prostate cancer and raise awareness of the Man of Men pin badge. The campaign, which was brokered by Sky Media, will launch on Boxing day – one of the biggest days in […]
HMV is revamping its online music strategy as it launches a new digital music store and smartphone app that aims to convince shoppers of the worth of owning music rather than streaming it as it continues its recovery after being bought out of administration earlier this year. The app, which is available for iPhone and […]
http://www.youtube.com/watch?v=7qpsOdM6X0Q The Red Brick Road have developed a new campaign to launch Suzuki’s new crossover four wheel drive – the SX4 S-Cross. The fully integrated campaign features TV, radio, outdoor, press, digital, social media, POS, dealer marketing, CRM and brochures. The idea builds on the ‘Have to Have It’ thought that launched a repositioning of […]