Wavemaker targets business travellers with New Great Western Railway ad campaign

Wavemaker targets business travellers with New Great Western Railway ad campaign

Great Western Railway is celebrating capacity increases and huge on-board service improvements with a new advertising campaign across print, digital and radio, with The Times and Global-owned radio stations, LBC and Classic FM. Created by Wavemaker North, the campaign aims to engage business customers who might otherwise be using cars or airlines for their business […]

Booking.com’s new ‘Expand Horizons’ campaign turns its employees into actors

Booking.com’s new ‘Expand Horizons’ campaign turns its employees into actors

Booking.com, one of the world’s leading digital travel platforms, launches their first ever global employer brand campaign entitled ‘Expand Horizons’. Shot across three continents, the campaign shares a personal peek inside the tech company’s global work community — with Booking.com’s very own employees starring in the campaign. Expand Horizons showcases more than 100 of Booking.com’s […]

Imagination helps Turkish Airlines’ new global experience identity take off

Imagination helps Turkish Airlines’ new global experience identity take off

Coinciding with its 85th anniversary, Turkish Airlines has unveiled a new brand identity, designed by global experience agency, Imagination. The news coincides with the full-service launch of the new Istanbul Airport, Turkish Airlines’ new hub and the single largest infrastructure project in Turkey’s history. In light of this historic step and considering the phenomenal growth the company […]

easyJet launches summer route from Bristol to Rhodes

easyJet launches summer route from Bristol to Rhodes

easyJet, one of Europe’s leading airline, has announced a new route from Bristol to Rhodes which will commence on June 2 and become the airline’s 70th route from Bristol.  The flights will operate twice a week on Wednesdays and Sundays until 23 October 2019 on an A320 aircraft. Fares will start from £39.24 per person. The […]

New parents dissatisfied with travel brands, according to d.fferent research

New parents dissatisfied with travel brands, according to d.fferent research

New research out on February 12 reveals first time parents are dissatisfied with travel brands, with 72% reporting feeling unhappy with comms from the sector. The research, conducted by advertising agency d.fferent, surveyed consumers in five key life stages about their opinions of travel brands. The results uncovered the comms desired by students, home movers, […]

Culture Trip adds editorial and creative talent to leadership team with two senior hires

Culture Trip adds editorial and creative talent to leadership team with two senior hires

 Culture Trip announced the appointment of Dmitry Shishkin and Anne Bourgeois-Vignon to the company’s senior leadership team to accelerate editorial and visual content growth. The travel, media and entertainment start up attracts 18 million monthly users with its mix of inspirational storytelling covering travel and entertainment. The website and app feature articles, videos, photography, illustration and animation that reveal […]

Qatar Airways Launches Cinematic New Hollywood-Style Campaign ‘A World Like Never Before’

Qatar Airways Launches Cinematic New Hollywood-Style Campaign ‘A World Like Never Before’

Qatar Airways starts the year with the launch of the airline’s biggest and most cinematic brand campaign to date, ‘A World Like Never Before’. Inspired by Hollywood and produced by some of the movie industry’s most talented creative minds, the commercial takes passengers on a magical journey to a fantasy world that will capture their hearts […]

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