Armadillo, the specialist CRM agency, has appointed ex-Google and Amazon advisor, Ann Hiatt, as its new Non Executive Director (NED). Hiatt worked side-by-side with Eric Schmidt (Google CEO/Executive Chairman) and Jeff Bezos (Amazon Founder and CEO) during her 15 years with the US tech giants. Having recently moved to Europe from the US, Hiatt is […]
Urban fashion brand 11 degrees is set to embark on a UK wide advertising campaign, (worth over £1million), to elevate its brand and range of male and female clothing – using the expertise of the team at Media Agency Group (MAG). The creative campaign will market the latest modern street style fashion coming out of […]
GroupM, WPP’s media investment group, released its second annual ‘State of Video’ report offering intelligence on consumer video consumption, advertising platforms and demand. Among a series of GroupM reports on the future of advertising, the new publication is co-authored by GroupM’s Futures Director, Adam Smith, and Senior Advisor, Rob Norman. It provides in-depth commentary on […]
Parents are invited to look into the future in Very.co.uk’s Christmas campaign using the strapline ‘find the gift that helps them find their gift’. A magical, animated film titled ‘Elsie’s gift’, created by St. Luke’s, kicks off the festive season. The idea behind the campaign is a gift can be so much more than […]
Movember 2018 kicks off in November with an ambitious, targeted and intelligent digital marketing campaign. The campaign for the Movember Foundation’s annual fundraising month has been devised by purpose-driven digital agency Blue State Digital and will run across the UK, the US, Canada and Australia. The majority of activity for ‘Movember’ launches with Movember season […]
Notonthehighstreet, the home of thoughtful gifts, has today announced that it will be launching physical ‘pop-ups’ in two central London locations in the run up to Christmas 2018. The curated online marketplace will be showcasing products from over 200 notonthehighstreet Partners (sellers) across the two pop-ups, which will run from 2nd – 22nd November 2018 […]
New research released by TransUnion (formerly Callcredit) has revealed only half (50%) of marketers felt confident they were fully compliant at the time of the GDPR deadline on 25 May 2018. As a result, marketers had to remove nearly a quarter (23%) of marketing records to achieve compliance, but just under three-quarters (73%) of marketers […]
Following the recent announcement of Coldplay’s new career-spanning documentary film, ‘A Head Full Of Dreams’, design & brand consultants Rabbit Hole are unveiling a re-launch of the globally-renowned band’s interactive digital timeline, which charts Coldplay’s rise to fame, from humble beginnings in London in 1998, to their current status as one of the world’s biggest […]
The Yard Creative (TYC) have embarked on a journey with NIKE to formulate a reaction to the shift in attitudes to trainers as a fashion item. With a particular spotlight on the female marketplace and the ‘style editor’ shopper. Working with OFFICE shoes as the test bed for the project due to its strong connection […]
Colgate is exclusively partnering with recycling experts TerraCycle to launch the Colgate Oral Care Recycling Programme, a free nationwide recycling solution for oral care products and packaging in the UK. The Colgate Oral Care Recycling Programme is a new recycling fundraising programme which enables people to recycle any brand of toothbrush, toothpaste tubes and caps, toothbrush […]