UMBRO has appointed Manchester agency Absurd as its digital partner to create a new global web platform, which will replace its existing site. The new CMS will give Umbro centralised governance over brand content across its global sites, with the capability to implement updates and campaigns with greater efficiency and consistency. To kick off the site revamp, […]
Yep, that’s right, you should work for MI5. The Paddy Power-sponsored Huddersfield Town shirt was a spoof. That monstrosity – which caused Twitter to melt with its obnoxious sash logo spreading from shoulder to hip – was just the pre-cursor to the brand’s new season campaign, ‘Save Our Shirt’. Created alongside VCCP and Octagon, ‘Save Our Shirt’ […]
Huddersfield Town have revealed their home shirt for the 2019/20 season, sponsored by Paddy Power. The shirt, in Town’s traditional blue and white stripes, features a sash with a diagonal Paddy Power logo from hip to shoulder. The new home kit will be worn for the first time by Jan Siewert’s side in July 17’s […]
Breaking news. UFOs have been discovered by Umbro and Premier League footballer Michael Antonio. News broke following an ordeal in which comedian Brett Domino – alter ego of musician and comedian Rob J Madin – and Rich Hall were sent to find the footballer who had ‘somehow’ gotten hold of Umbro’s brand new ‘Unbelievably Fast […]
With no official English anthem released to spur on the country’s football team this summer, LOVE have called upon musician Brett Domino to fill the void in the musical airwaves, with a classic singalong track, in partnership with Umbro. Brett, the alter-ego of comedian Rob J Madin, is leader of the Brett Domino Trio, best known […]
Umbro’s new Medusae football boot has been given the magic treatment with a new marketing campaign by creative agency Love. A limited edition shoe box of tricks has been designed that replicates the back of a well-known magician’s prop. When opening the box there is an empty space, however, when closing the box the boots […]