Home » Posts tagged with » USA

Head & Shoulders enables you to be ‘Scalp Brave’

Head & Shoulders enables you to be ‘Scalp Brave’

Head & Shoulders and Saatchi & Saatchi London have unveiled their latest campaign: ‘Scalp Brave’. The campaign aims to empower people to be bold, brave and celebrate the confidence that Head & Shoulders gives. The campaign represents a move away from previous campaigns, with the central idea revealing a different perspective on what a healthy […]

Blu unveils ‘independent spirits’ in global campaign

Blu unveils ‘independent spirits’ in global campaign

Blu, the e-cigarette maker, has launched its first global brand campaign since appointing The Corner to its ad account earlier in 2016. The Corner has created a range of ads featuring five characters – a motorcyclist, a comedian, a drag queen, a model and a pilot – who represent independent spirits carving their own path […]

TV, Internet and Health Plan Providers Rank Worst for Customer Service

TV, Internet and Health Plan Providers Rank Worst for Customer Service

It’s probably not shocking to hear that US shoppers said they have a more positive experience buying a new item than they do interacting with customer service across industries. But when looking at particular verticals, health plan providers have their work cut out for them in both of these interactions, according to research. Temkin Group, […]

Hulu Launches Virtual Reality Application

Hulu Launches Virtual Reality Application

Hulu recently made a major virtual reality announcement. The Hulu Virtual Reality app is now available and ready for viewing on Samsung’s Gear VR powered by Oculus. The launch will include over 25, 360-degree films along with Hulu’s first ever originally produced short film, “The Big One,”  which was conceived through a partnership with Lionsgate. […]

Google Accelerates Car Buying from Search with Automotive Ads

Google Accelerates Car Buying from Search with Automotive Ads

Google has launched ‘Model Automotive ads’, a mobile search ad format for auto manufacturers in the US. The ads will be served up to anyone who searches for the name of the model being advertised. The format aims to provide users with a showroom-like experience with a carousel of high-quality images of a car’s exterior […]

Hogarth Americas Welcomes Ruhiya Nuruddin & Louisa Gleichman

Hogarth Americas Welcomes Ruhiya Nuruddin & Louisa Gleichman

Hogarth Worldwide is delighted to announce the appointments of Ruhiya Nuruddin to Director of Broadcast Operations for Hogarth North America, and Louisa Gleichman to Director of Marketing for Hogarth North America, both new positions for the global agency. Both Nuruddin and Gleichman will work out of Hogarth Americas’ New York headquarters. Nuruddin joins Hogarth from […]

Saatchi LA employs one daredevil amateur and three professional climbers to scale Toyota’s billboard

Saatchi LA employs one daredevil amateur and three professional climbers to scale Toyota’s billboard

A first-ever for the ad capital of the world, Saatchi LA and Toyota are about to thrill audiences with their out-of-home live-action billboard in New York’s iconic Times Square. The live-action billboard highlights RAV4 Hybrid’s “How Far Will You Take It” theme, which aims to ignite the audiences’ passion for adventure. The out-of-home campaign launches […]

W+K Portland Launches Hilariously Self-deprecating Campaign for Travel Oregon

W+K Portland Launches Hilariously Self-deprecating Campaign for Travel Oregon

The Oregon Tourism Commission, dba Travel Oregon, is launching a new marketing campaign, ‘We Like it Here. You Might Too.’ On the heels of the highly successful and award-winning ‘7 Wonders of Oregon’ campaign, ‘We Like It Here’ tells a broader story with a uniquely Oregonian voice – including a slightly jocular tone – describing […]

Latinos Admit to Being ‘Murderers,’ ‘Traffickers’ and ‘Thieves’ in Anti-Trump Ad

Latinos Admit to Being ‘Murderers,’ ‘Traffickers’ and ‘Thieves’ in Anti-Trump Ad

The CHIRLA (Coalition for Humane Immigrant Rights of Los Angeles) Action fund has turned candidate for the Republican nomination for President of the United States, Donald Trump’s statements about Latinos against him in a new spot. The ad features various Latinos “owning up” to the characterizations Mr. Trump had made of them as dealers, killers, murderers, attackers, traffickers and […]

Page 1 of 11123Next ›Last »