Jason Wu x ELOQUII Exclusive Holiday Collection Debuts Launch Film Directed by ArtClass’ Vincent Peone

Jason Wu x ELOQUII Exclusive Holiday Collection Debuts Launch Film Directed by ArtClass’ Vincent Peone

 ELOQUII launches its exclusive collection of holiday dresses and separates with designer Jason Wu. In tandem with the collection launch, the brand, a trend-driven retailer for sizes 14+, and noted designer debuts their holiday campaign video. Directed by Vincent Peone, the film features model and body activist Paloma Elsesser. Under the direction of Vogue’s […]

Mitchell & Ness signs new partnership with the National Collegiate Athletic Association (NCAA)

Mitchell & Ness signs new partnership with the National Collegiate Athletic Association (NCAA)

Mitchell & Ness continues to build its portfolio of licenses by announcing a new partnership with the National Collegiate Athletic Association (NCAA). The deal is in addition to existing license agreements with The National Basketball Association (NBA), National Football League (NFL) and MLS (Major League Soccer), which all enable the nostalgia brand to bring its […]

Havas Group Media appoints a new Global Chief Data & Innovation Officer

Havas Group Media appoints a new Global Chief Data & Innovation Officer

Havas Group Media has tapped Bret Leece as its new Global Chief Data & Innovation Officer. Based in New York, Leece’s appointment to the newly created global role is effective immediately. Leece’s remit is to build useful data products and services, providing platforms for planning and buying of meaningful media. In this new role, Leece […]

Under Armour showcase the effectiveness of their ColdGear in the first ever ice gym

Under Armour showcase the effectiveness of their ColdGear in the first ever ice gym

Under Armour and RED partnered with IMG Live and Dick’s Sporting Goods to create the world’s first ‘Ice Gym,’ an immersive fitness environment where visitors can experience the tangible impact that the ColdGear product can have while training in cold environments. The activation took place on Saturday, November 3 at Northwestern. In the hours leading […]

Award-winning San Francisco creative agency, Eleven joins the Vision7 family

Award-winning San Francisco creative agency, Eleven joins the Vision7 family

Vision7 International (V7) a subsidiary of BlueFocus International (BFI) announced it has acquired award-winning San Francisco-based creative agency, Eleven. The deal further expands the V7 family of creative, results driven agencies in North America, and it represents the organization’s first major advertising brand in the U.S. Eleven, which was named to Advertising Age’s “Small Agency […]

The Movember Foundation launches ambitious and intelligent 2018 campaign with Blue State Digital

The Movember Foundation launches ambitious and intelligent 2018 campaign with Blue State Digital

Movember 2018 kicks off in November with an ambitious, targeted and intelligent digital marketing campaign. The campaign for the Movember Foundation’s annual fundraising month has been devised by purpose-driven digital agency Blue State Digital and will run across the UK, the US, Canada and Australia. The majority of activity for ‘Movember’ launches with Movember season […]

AKQA appoints Andrew Walter as Director of Delivery

AKQA appoints Andrew Walter as Director of Delivery

AKQA has appointed Andrew Walter as Director of Delivery in the San Francisco studio. Andrew will oversee the Project Management department and join the Executive Leadership Team. Andrew brings over 15 years of experience, specialising in program, change and growth management. AKQA Managing Partner Simon Jefferson said: “AKQA continues to evolve and find new ways […]