All-new 2020 Toyota Corolla Sedan is ‘greater than’ ever

All-new 2020 Toyota Corolla Sedan is ‘greater than’ ever

Toyota launches the “Greater Than” campaign for the world’s best-selling nameplate, the sleek, all-new 2020 Toyota Corolla. The campaign is a perfect reflection of the Corolla sedan’s bold new look and its bumper-to-bumper, wheels-to-roof transformation. With more than 46 million Toyota Corollas sold globally, the all-new Corolla sedan inspires a campaign that invites drivers to embrace the […]

Pornhub and BETC Paris launch “Beesexual” campaign to help save dwindling bee population

Pornhub and BETC Paris launch “Beesexual” campaign to help save dwindling bee population

Nature is “Beesexual”, which means most plants need bees to reproduce. This is why Pornhub announced the launch of its “Bisexual” campaign to help save the dwindling bee population. Under the newly launched channel, users can enjoy “bee porn” or short videos of foraging bees featuring voiceover cameos by well-known adult entertainment stars. Pornhub has […]

Impero brings summertime street swag to cities worldwide with new ‘Daiquiri Days’ campaign for HAVANA Club

Impero brings summertime street swag to cities worldwide with new ‘Daiquiri Days’ campaign for HAVANA Club

Independent creative agency, Impero will this week unveil a new, multi-market ‘Daiquiri Days’ campaign for Pernod Ricard’s Havana Club three-year-old rum – bringing some summertime swag to the Havana Club brand for the summer of 2019. The campaign will channel the spirit of Cuban street style, championing Havana Club’s new, highly instagrammable frozen daiquiri serve […]

Plan.Net develop the first AI fitness coach for BF Coach

Plan.Net develop the first AI fitness coach for BF Coach

The new fitness app Butterfly Coach is available from the App Store or the Google Play Store. The Plan.Net campaign succeeded in winning the account with their pitch, beating seven other agencies. Since then, they have been working on the concept for the product, the brand and their communication strategy for launching it for the […]

Brandpie rebrands GCEN to GC Partners following strategic review

Brandpie rebrands GCEN to GC Partners following strategic review

International currency broker and payment service agency, Global Currency Exchange Network Ltd (GCEN), and corporate custodial services company, Global Custodial Services Ltd (GCS), have announced their unification under a single brand: GC Partners.  The leading currency exchange and client money solution provider enlisted strategic brand consultancy Brandpie to develop a new name, logo and brand strategy. Brandpie was […]

Smart Energy GB shifts strategy to focus on the environment in ‘I Want’ campaign by AMV BBDO

Smart Energy GB shifts strategy to focus on the environment in ‘I Want’ campaign by AMV BBDO

Smart Energy GB is launching a campaign to demonstrate that the small action of requesting and getting a smart meter today can create big and important changes for tomorrow. Breaking on 12th April, the ‘I Want’ campaign by AMV BBDO, will run across TV, press, radio, Out-of-Home and social channels (YouTube, Facebook, Instagram, and Twitter). […]

Banrock Station’s redesign by WhatCameNext_ launches in Australia

Banrock Station’s redesign by WhatCameNext_ launches in Australia

Sydney based brand agency WhatCameNext_ has refreshed the South Australian winery Banrock Station, showcasing rare flora and fauna from the region to convey its commitment to the environment. The new Banrock Station design heroes the endangered Blue Mallee tree, as well as a number of species from the wetlands, such as the spiny daisy and Murray River […]