SwiftReceipt set to make instant rewards a reality for brands and shoppers

SwiftReceipt set to make instant rewards a reality for brands and shoppers

SwiftReceipt, one of the fastest digital receipt validation service in the UK, launches with a promise to revolutionise the service for shoppers and brands alike. Backed by integrated service agency, Granby, bespoke technology validates customer redemptions in less than an hour – and as little as 15 minutes – delivering digital rewards (for example cinema codes) […]

Above+Beyond recruits Joanna Borton as Creative Services Director

Above+Beyond recruits Joanna Borton as Creative Services Director

Joanna Borton is joining Above+Beyond as its first Creative Services Director, and will sit on the board with CEO Zaid Al-Zaidy, ECD David Billing, Brand Services Director Tom Bedwell and Creative Directors Rapha Campos and Ben da Costa. Borton joins from 180 Amsterdam, where she was Head of Project Management. She has previously worked for […]

Head & Shoulders makes recyclable shampoo bottles out of beach plastic

Head & Shoulders makes recyclable shampoo bottles out of beach plastic

At the Davos World Economic Forum in 2016, the Ellen MacArthur Foundation announced that in terms of weight there will be more plastic in the ocean than fish by 2050. Shocked by this statistic,Head & Shoulders announced its commitment to use recycled plastic at the very heart of its production process. As strategic, creative and […]

Forcepoint Expands Brand Campaign to Emphasize the Human Side of Cybersecurity

Forcepoint Expands Brand Campaign to Emphasize the Human Side of Cybersecurity

One of the global cybersecurity leader Forcepoint, announced the launch of a new brand campaign that brings to life the company’s innovative market positioning: Protecting the Human Point. The new brand campaign’s central theme of “protecting the human point” reflects the shift in the current security paradigm, which is largely technology-oriented, to focus on people […]

Tovaritch! Vodka and Proximity Madrid unveil new instalment of their ‘Never Drink Alone’ campaign

Tovaritch! Vodka and Proximity Madrid unveil new instalment of their ‘Never Drink Alone’ campaign

Tovaritch! Premium Russian Vodka have unveiled the latest instalment of their ‘Never Drink Alone’ campaign. Devised by Proximity Madrid, the campaign launched in May and has both digital and print elements to it. “We have been working with this for two years, and it is providing great results, in both sales and brand awareness,” explains David Vijil, Creative Director […]

Serviceplan’s Vera Yu highlights seven social and economic trends for China

Serviceplan’s Vera Yu highlights seven social and economic trends for China

Vera Yu, Head of Strategy at Serviceplan China, Beijing, gave a speech at the International Roadshow 2017: China Insights to German enterprises in Munich with the title ‘The Future is Now’. She shared some current social and economic happenings in China that are influencing the future, including consumption upgrade, sharing economy, live stream, and cash-free […]

Nils Leonard on the need for provocation in the Food and Beverage Industry

Nils Leonard on the need for provocation in the Food and Beverage Industry

Every year, during the Cannes Lions Festival, the who’s who of the Marketing and Advertising Industry congregate at the picturesque city in France, to celebrate the creativity and innovation done over the last year. So if you can afford to grab a ticket to the festival (and we know that isn’t easy!), then running into […]

Blis’ Harry Dewhirst on what agencies and brands need to do to maximise their mobile strategy

Blis’ Harry Dewhirst on what agencies and brands need to do to maximise their mobile strategy

Location intelligence company, Blis has been on a roll over the last year, with some innovative projects and movements in the digital marketing space. During the Cannes Lions Festival, we sat down with their President, Harry Dewhirst, who told us about what Blis have been up to this past year and where they plan to go […]

JWT Amsterdam’s Bas Korsten on cultivating creativity within and being on the forefront of innovation

JWT Amsterdam’s Bas Korsten on cultivating creativity within and being on the forefront of innovation

J. Walter Thompson Amsterdam were the toast of the Marketing and Communications Industry in 2016, greatly thanks to projects such as ‘The Next Rembrandt’ that helped bag them the Innovative Agency of the Year prize at the Cannes Lions Festival last year. A year on, we got a chance to sit down with the Creative […]