evian unveiled its latest campaign, the “Baby Bare Necessities”, a joyful anthem that sees the brand’s iconic babies return to outline a new ethos for “living young”. In an increasingly fast-paced world with ceaseless swiping and constant notifications, the campaign suggests trusting that little voice inside all of us, that inner baby that reminds us […]
For over 20 years, Tim Hortons has sponsored the only NBA team in Canada – the Toronto Raptors. This dedication to the only NBA team in Canada is only outshone by Raptors Superfan, Nav Bhatia, who has had his courtside seat – A12 – for 24 years. Just in time for Game six in the […]
Jurassic Coast Trust has partnered with independent global creative agency Crowd to deliver a new website and portal for the charity that works to protect the Jurassic Coast World Heritage Site. Crowd helped create a digital platform that informs every part of the Jurassic Coast experience. The modern and easy-to-use website provides information to those […]
New research has shown that brands need to rethink how they market to men: many old-fashioned, views of masculinity are still prevalent, thanks in part to the stereotypes seen in advertising. It also highlighted that the supposedly more progressive millennials and Londoners are among the main culprits when it comes to perpetuating an unrealistic view […]
Atomic London has been appointed by Virgin Experience Days following a competitive pitch handled by Creativebrief. The market leader in gift experiences, Virgin Experience Days has tasked Atomic with coming up with their first-ever TV campaign – scheduled to air later this year. Launched in 1988, the company offers more than 2000 experiences ranging from the classics (track days, spas, flying lessons etc,) to […]
To mark the start of the grass court season and the three-week countdown to Wimbledon 2019, The All England Lawn Tennis Club (AELTC) is proud to release #JoinTheStory, a new campaign for The Championships 2019. The multimedia campaign, which will run across broadcast, out-of-home, and online, showcases the many extraordinary Wimbledon moments that have shared the front page […]
Serata Hall, the latest bar from Albion & East, has now opened in Shoreditch with an identity by London-based branding agency & SMITH. Located on Old Street roundabout, Serata Hall is a relaxed and informal venue, offering pizzas and sharing plates, bottomless brunches, gin masterclasses and a regular liquor club. The new identity for Serata […]
Scottish spirits company, William Grant & Sons, has launched a marketing push to promote its new fruit-flavoured gin, Verano. The campaign positions Verano as a premium yet accessible gin that introduces vibrancy, informality and sociability to the drinking experience. It also highlights the brand’s notable Spanish influence and flavour variations, namely Spanish lemon and Spanish […]
Ogilvy UK and British Gas release a new film shining a light on the struggles of unpaid carers. ‘Two Sides of the Story’, which will run in cinemas UK-wide during National Carers Week, highlights the relationship between unpaid carers and their closest friends. There are more than 6.5 million unpaid carers in the UK looking […]
Independent creative agency Mr. President is working with Kapten as the TFL-certified ride-hailing app’s lead creative agency for its launch in London. Mr. President created the brand-defining idea for the challenger company – “Get me out of here Kapten” – that positions Kapten as a new hero for London that’s here to save your day, whatever situation […]