ROTHCO orchestrates a world first for print advertising by eliminating all the black spots in an entire printed national magazine. The bold campaign launches WiFi Calling, an innovative new product that eliminates mobile phone coverage black spots by using WiFi connections to boost your signal. The agency took over the entire Irish Daily Mail Magazine […]
Baddie Winkle and Hotels.com announced that the Instagram superstar will be heading to London as she kicks off her #BadAssBucketList tour of North America, Brazil and Europe. Baddie posted on her Instagram page; ‘Guys!!!!! @hotelsdotcom is giving me my bad ass bucket list of a lifetime!! I’m international baby! See you soon #BadAssBucketList’. The epic […]
Boursorama Bank reveals its new brand platform, created with Buzzman, by launching a national multimedia campaign in France. The campaign establishes the brand’s new communication landscape and its new signature: “Boursorama Bank: the bank that everyone wants to recommend.” “Have you ever recommended an average restaurant? Or an average movie? Or an average bank? No. […]
Guinness has launched a highly targeted, out-of-home (OOH) campaign for its iconic draught stout that uses data to reach Guinness fans based on their location, behaviour and affinity to the brand. The campaign draws mobile data from apps, Instagram and Twitter to identify a bespoke audience demonstrating a passion for sports and pubs, combined with […]
Peroni Nastro Azzurro is putting its rich Italian heritage centre stage in a social media campaign in conjunction with integrated marketing agency HeyHuman. As part of their âInfused with Italyâ campaign, the brand whisked three creative minds and three leading mixologists off to the picturesque region of Liguria, to explore new citrus flavours and create […]
UFC, the world’s premier mixed martial arts organization and Modelo Especial, the nation’s fastest growing imported beer, announced a new multi-year marketing partnership that establishes Modelo as the “Official Beer and Malt Beverage” sponsor of UFC in the United States. “Modelo is an amazing brand that shares UFC’s unmatched commitment to its fan base,” UFC […]
Stock video company Dissolve recently poked fun at the lengths many will go to in order to capture the Millennial market in its video, This Is A Generic Millennial Ad. While many brands may be guilty of committing some of the stereotypical ‘crimes’ portrayed in the film, including ‘unforgettable’ moments, internet slang, and a large […]
In line with its vision to secure Digital India, leading cyber security solutions brand, Quick Heal, has launched ‘Khushiyon Ki Security’ campaign with the objective of encouraging consumers to gift security software to their loved ones, ensuring safety and security of their digital journey. Through this campaign, Quick Heal will spread the message ‘Is Baar […]
ChariTable Bookings is the revolutionary booking app that gives back to charity at absolutely no cost to individuals. When making a booking through Charitablebookings.com from a growing list of over 8,500 UK restaurants or 250,000 hotels world wide, £1 for every diner in the party will be donated by the restaurant to a charity of […]
Business Growth Fund rebrands as BGF to support scale-up strategy. BGF has launched a new identity as part of a brand refresh. The company, which has expanded rapidly in recent years is now the UK’s most active investor in growing businesses. It will stop using Business Growth Fund in favour of the shortened BGF to […]