Canon and DDB Colombia have recreated the inexistent image -until now- of the moment that sparked the beginning of Colombia’s war for independence. To celebrate World Photography Day, Canon has decided to commemorate one of the most important historical events in the history of Colombia: Llorente’s Vase breaking, the key event that unleashed the […]
Toronto-based agency LP/AD launch the first campaign following its rebrand of sales integration software company, ContactMonkey. ‘Do Little, Achieve Greatness’ takes a comical spin on sales software by launching a series of hidden camera content which follows a particularly cheeky man in a monkey suit on his way to the office. In the 60-second […]
Serviceplan Campaign X stages shortcuts for MINI Germany to promote the new MINI Connected Features: Just as the real-time traffic information “Real Time Traffic Information” (RTTI) always informs the drivers of the new MINI models about the fastest and most time-saving route to their destination, the converted 18:1 advertising spaces on time-consuming Berlin pedestrian […]
April 30 marks the launch of Fatboy’s #GetFat campaign in collaboration with influencer marketing agency IMA. The campaign aims to raise awareness around millennial stress and burnouts due to pressures that social media and technology have created. The year-long project sees high-profile content creators throughout Europe pioneering a positive online movement, fostering a new and […]
The campaign is part of A Better Start, a ten-year National Lottery funded programme set up by the Big Lottery Fund to help families give their babies and very young children the best possible start in life. It will run in the five areas of England where A Better Start is based: Blackpool, Bradford, Lambeth, […]
VCCP Spain today launched a new campaign “Maillot 45” for Génesis Seguros, one of the leading insurance groups in the world. “Maillot 45” is the first cycling jersey that warns drivers about the need to reduce their speed, cleverly using the same signal recognition system they have in their cars. Cyclists are considered the most […]
Leading customer acquisition and engagement agency, STACK, announces the launch of its mini-blockbuster TV campaign for the UK’s number one home buying company, WeBuyAnyHome. The content, which launched on April 23, will be split into two phases, with the second wave expected in May. The films take well-recognised cliff-hanger moments from iconic movies to position […]
Instagram is the social media meeting point for the art world: it’s where the public, galleries, museums and artists showcase their videos and pictures. All while rendering art more accessible and shareable, it has its limitations, offering masterpieces squeezed into tiny 1080px by 1080px. #BACKTOART is a controversial call to action from Perrotin – an […]
AccorHotels is launching a new consumer advertising campaign in the UK that highlights real-life examples of spontaneous acts of service from its ibis, Novotel and Mercure hotels. Created by Brothers and Sisters, the first work from the agency since it won the account in January, the multi-million pound ‘From the Heart’ campaign will play on […]
McDonald’s is launching a national digital outdoor campaign that uses MET Office real-time data to bring to life April’s unpredictable weather conditions. In order to take part in Britain’s favourite topic of conversation, Leo Burnett London turned the McDonald’s menu into weather icons to represent the live temperature and 5-day forecasts. For example, an unwrapped […]