innocent Drinks, Europe’s leading healthy drinks company, is taking commuters on a journey deep into the earth in a new immersive campaign to raise awareness of the importance of healthy soil. Digital advertising formats immerse passengers at three major Elizabeth line stations in an alternative “underground” environment that highlights the important part soil health plays […]
Informal PowerPoint Presentation Conceit Coupled With An Authentic Teen Voice Resonate With Parents The numbers aren’t pretty. Suicide is the second leading cause of death among teens, and yet 3-in-4 parents are unaware that their kids are having suicidal thoughts. Research shows one difference-maker is parents simply asking their kids: “Are you thinking about suicide?” […]
Driven by a group of young Londoners, the in-housing specialist agency OLIVER has co-created a pan-London OOH campaign – supported by JCDecaux Community Channel – to ensure younger voters are aware of the need to bring voter ID when voting in the London Elections on 2 May 2024. Young Londoners identified the need for a […]
*Book launch follows Fold7 survey showing UK parents think the cost-of-living-crisis has had a negative impact on their children’s creativity *Project highlights the importance of helping parents support and encourage their children’s creative development, otherwise we face serious consequences to our future creative talent *Book sale proceeds will go to UK arts charity Create and […]
How fashion brand empowers women to step into their comfort zone with brand campaign ‘Naked Talks’ by DUDE London Peachaus, a recently launched sustainable and ethical lifestyle brand, has unveiled its latest collection with a unique and powerful social and digital brand campaign film. ‘Naked Talks’ features a group of women who experience nerves around public […]
South Western Railway (SWR) is launching an Out of Home campaign highlighting some of the verbal abuse its workers have been subjected to by agitated customers. The campaign, “Abuse stays with our staff”, was devised by creative agency St Luke’s and the work will run on all owned poster sites across the SWR network in […]
Flora has today launched the latest iteration of its Skip The Cow brand campaign in partnership with creative agency, Pablo. Going live across 12 markets, the campaign is the next instalment for the plant-butter brand’s communications, initially launched in the UK in 2023. With a hero TV advert, supported by large-scale OOH & digital plans […]
Today, Diet Coke announces its brand-new campaign, ‘Love What You Love, By You’, an evolution of its successful brand campaign launched in 2022, ‘Love What You Love’. The campaign speaks directly to the positive and unapologetic attitude of Diet Coke fans, by putting them at the heart of the campaign. The creative is a fun […]
Created by Mutant, ‘Built to Resist 24’ is inspired by the Cosplay and Live Action Role Play Movements Lifestyle brand, Eastpak, today launches its 2024 global brand campaign which reinforces iconic brand platform ‘Built to Resist’. Created by independent creative agency, Mutant, the spot draws inspiration from the increasingly popular Cosplay and Live Action Role […]
LinkedIn, the world’s largest professional network, and creative agency VCCP London are taking careers advice directly to young professionals as their coffee truck with a twist, visits London and Manchester. As part of a new brand campaign, VCCP has created the live activation, a ‘LinkedIn Know-How To Go’ coffee truck with a twist and a […]