Huddersfield Town have revealed their home shirt for the 2019/20 season, sponsored by Paddy Power. The shirt, in Town’s traditional blue and white stripes, features a sash with a diagonal Paddy Power logo from hip to shoulder. The new home kit will be worn for the first time by Jan Siewert’s side in July 17’s […]
Creative agency, Space, has devised and delivered a through-the-line, fashion initiative for Häagen-Dazs to coincide with the launch of its new packaging in Germany. ‘The Design of Exträordinary’ campaign links General Mills’ premium ice cream brand with the prestigious Berlin fashion school, Lette Verein, and leading German fashion designer, Kilian Kerner. A total of 30 […]
Over half of British children (59%) would choose being read a story by their parents over an extra 30-minutes screen time, according to a new study into family reading habits released on July 10. The research was commissioned by the UK’s largest airline easyJet to mark the launch of a European-wide initiative to make it easy for […]
Amazon has launched a campaign in partnership with global publisher PinkNews to boost inclusion in schools by celebrating the importance of teaching LGBT+ diversity through literacy. The campaign launches on Thursday, July 4 with the roll out of Amazon’s LGBT+ Reading Roadshow, the UK’s first ever UK-wide LGBT+ reading programme. Designed for secondary schools, the […]
The world’s first Sausage Roll sidecar was unveiled in London to celebrate Greggs launching on Just Eat, a leading global hybrid marketplace for online food delivery. The exciting new partnership is now live in nine shops in London, Newcastle and Glasgow, acting as delivery hubs to serve over a million households across the three cities. […]
The IPM, the UK’s trade body for promotional marketing and brand activation, and new business consultancy Ingenuity announced the launch of IPM Agency Referrals: Powered by Ingenuity, bringing agency recommendations to the IPM’s member base for the first time. The new service will give IPM members access to exclusive brand owner briefs that fall within their […]
Inskin Media has announced a global advertising partnership with Formula 1, to exclusively deliver high-impact, non-intrusive Pageskin ad formats for the very first time across Formula1.com. Formula 1, the pinnacle of motorsport, is watched by an audience of 550 million a year and takes place in 21 countries, across five continents. The deal opens up an incremental […]
Men’s skincare brand BULK HOMME is taking its next step towards becoming the world’s number one men’s skincare brand with the appointment of Kylian Mbappé, the Paris Saint-Germain and French national superstar footballer, as its global brand ambassador. BULK HOMME approached Kylian Mbappé to become its ambassador after he attracted worldwide attention as the world’s […]
During the friendly football match between Brazil and Honduras, in the city of Porto Alegre, Mastercard, in partnership with Hospital de Amor, the largest philanthropic oncology institution in Brazil, fulfilled the dream of children in cancer treatment in an unprecedented action in Brazil. Mastercard, an official sponsor of Brazil’s football teams, used the telepresence technology […]
Sky Sports and Visa proudly announce their partnership to drive fan conversation and engagement around the Women’s World Cup. From June 14, Visa and Sky Media launch the France 2019 Weekly Roundup available on demand. The show, which will be broadcast every Friday for the next four weeks, is presented by Laura Woods and features […]