Škoda Spain and Proximity Barcelona unveil ‘the Desert Cowboys’ campaign to fight isolation

Škoda Spain and Proximity Barcelona unveil ‘the Desert Cowboys’ campaign to fight isolation

In 2015, Škoda, together with Proximity Barcelona committed to tackle the problem of isolation launching the Cannes Lions award-winning “70 Guardians of Winter” campaign, a project that helped Škoda save Spanish village Valdelinares from being abandoned. In July 2017, Škoda comes back with a second initiative to keep fighting isolation with “The Desert Cowboys” campaign. The […]

Clever Skoda Ad Tests How Well You Pay Attention

Clever Skoda Ad Tests How Well You Pay Attention

After debuting the ‘world’s biggest ice cream van’, Czech car-maker Skoda has unveiled a clever ad for its Fabia model that will test how well you pay attention. Created by AIS London and MindsEye director Luke Bellis, the ad shows a car parked on a street while a voiceover waxes lyrical about its features. As […]

Skoda Hosts Russia’s First ‘Car Hostel’

Skoda Fabia, a car advertised for the most spacious cabin in its category, was transformed into a real hostel: with a comfortable double bed, pillows, free wi-fi, and everything needed for a comfortable stay. Yes, it had a bathroom next to the car just in case. The hostel was placed at Izmaiolovo Park, one of […]

Fallon & Caviar Go Big for Skoda

Hot off the back of directing the massively successful O2 ‘Be More Dog’ Keith Schofield is back with yet another brilliantly bit of oddball fun. In it, we drive through what at first appears to be an average bit of suburbia, however in this Wisteria Lane, everything has been souped-up to mass effect, ‘driving’ home […]