The Frameworks will create interactive and engaging content for Siemens Digital Industries Software, which will form part of the innovation and technology leader’s B2B campaign activities.
The consultancy will work on campaigns that promote the use of Siemens’ software in product development and manufacturing across a range of target industries.
The Frameworks will help shape overall campaign flow and creative and develop digital, interactive experiences to reach and engage multiple audiences.
Campaigns are set to go live between July and September 2021, with the new engagement bringing fresh thinking to digital experiences that sit at the heart of modern demand generation campaigns.
Ben Bush, Partner and Head of Strategy at The Frameworks says: “We particularly enjoy working with businesses that operate at the intersection between technology and creativity, so we’re delighted to be kicking off a new partnership with Siemens Digital Industries Software. The possibilities their software unlocks are amazing and can provide us with rich and exciting storytelling opportunities.”
Jan Larsson, Senior Director Marketing – Global Planning at Siemens Digital Industries Software says: “The Frameworks demonstrated a solid grasp of the subject matter and creative flair in their approach. I am looking forward to them bringing some fresh ideas to our awareness and demand generation challenges.”
Source: The Frameworks