BSUR Introduces New Specsavers Hearcare Commercial

BSUR Introduces New Specsavers Hearcare Commercial

An estimated 400,000 people are untreated for moderate to severe hearing loss in The Netherlands. On average, people take three to seven years to take action. The impact of untreated hearing impairments can be enormous to their quality of life, leading to fatigue, loneliness and depression.  Specsavers Hearcare commercial ‘For an enriched life’ (30”) from BSUR […]

Smarts Picks United States For Extension Of Its Culture And Entertainment Focused Brand Communications Offering

Long-time US and Global Diageo Marketing Exec to Lead the Expansion

Smarts Picks United States For Extension Of Its Culture And Entertainment Focused Brand Communications Offering

Smarts, the multi-award-winning PR and content agency, today announced the launch of a new business in the United States to expand its focus on popular culture and entertainment. The move presents the natural evolution of Smarts’ growth as brands continue to place more and more value on cultural connectivity. The US business, located on Fifth Avenue […]

Sky Media And Prostate Cancer UK Stand Together With Men Across The UK

With one in eight men diagnosed with prostate cancer in their lifetime, the campaign will urge men and loved ones to join the charity in its efforts against prostate cancer

Sky Media And Prostate Cancer UK Stand Together With Men Across The UK

“Men, we are with you”; that is the message from Prostate Cancer UK and Sky Media today in line with the charity’s national TV advertising campaign. This year Prostate Cancer UK is urging the public to join them and help save dads, grandads, brothers, lovers and friends, from a disease that kills one man every 45 minutes in the UK. […]

Wunderman Thompson poaches BBH’s Tom Drew after Tesco turnaround

Tom Drew joins the UK office as ECD after 10 years at BBH

Wunderman Thompson poaches BBH’s Tom Drew after Tesco turnaround

Wunderman Thompson has appointed Tom Drew as Executive Creative Director. Reporting into Chief Creative Officer Steve Aldridge, Tom will be a key driver in honing the quality of creative output across the agency’s entire client portfolio, including the likes of HSBC, Duracell, Ribena and KitKat, whilst shaping the agency’s creative culture.  Tom leaves BBH after […]

Fedrigoni poster campaign raises money for the NHS: 19 Artists versus COVID-19

Fedrigoni relaunches limited-edition poster project to raise funds for the NHS

Fedrigoni poster campaign raises money for the NHS: 19 Artists versus COVID-19

As COVID-19 cases rise significantly in the United Kingdom, leading paper manufacturer Fedrigoni has relaunched its 19 Artists versus COVID-19 initiative to raise additional funds for the NHS while the health service is under more pressure than ever before.  Initially launched in May last year, 19 Artists versus COVID-19 is a limited-edition poster project by […]

TikTok and VaynerMedia London’s new #SeaShanty TV ad celebrates online creators and the first major trend of 2021

- 2021 the year of the #SeaShanty -

TikTok and VaynerMedia London’s new #SeaShanty TV ad celebrates online creators and the first major trend of 2021

TikTok and VaynerMedia have unveiled its new #SeaShanty TV campaign to celebrate the platform’s community of creators. Inspired by a TikTok user’s rendition of a sea shanty, which went viral overnight and sparked an entire community of creators to join in and create the first major trend of 2021. Scottish postman Nathan Evans could never […]

co:collective Boosts Senior Team with New Hire and Promotions

Derek Newberry joins Organization and Culture Design; Jamie Hall and Amanda Ginzburg promoted to Head of Client Engagement and Head of Growth respectively

co:collective Boosts Senior Team with New Hire and Promotions

co:collective has hired industry-leading organizational development consultant Derek Newberry to become a lead strategist in its Organization and Culture Design practice. At co:, Derek will partner with Head of Organization and Culture Design, Kit Krugman, to help clients define the future of work and build purpose driven cultures. Newberry joins co:collective from the Boston Consulting […]

TBWA’s Backslash Releases 2021 Edges

Introducing 40 Global Cultural Shifts Shaping Our World, from Body Debates to Platform Politics to Roots Revival This Isn’t Just a Trend Report. It’s a Glimpse Into a New Chapter of Our History. Welcome to Year Zero.

TBWA’s Backslash Releases 2021 Edges

Today Backslash, the cultural intelligence unit of TBWA\Worldwide, released its annual glossary of Edges. More than a trend, an Edge is defined as a meaningful cultural shift that has the scale and longevity to propel a brand toward a greater share of the future. Backslash examines cultural shifts with an eye toward business impact, identifying […]

Republic Day Of India, Ambuja Cement inspires every Indian to keep the flag flying high

This Republic Day, Ambuja Cement inspires every Indian to keep the flag flying high as we emerge from the lowest of times, with a heart-warming film and contemporary rendition of the Flag Song, created by Scarecrow M&C Saatchi.

Republic Day Of India, Ambuja Cement inspires every Indian to keep the flag flying high

The 72nd Republic Day of India, marks the time when the world and the nation are slowly coming out of the aftereffects of the pandemic. Through this heart-warming film, Ambuja Cement wants to reiterate the fact that tough times may come and go, but the patriotic spirit of the nation should remain unshakeable, unbroken and […]

NGO L’AUBERGE DES MIGRANTS Hacks Amazon For An Innovative Fundraising Campaign

NGO L’AUBERGE DES MIGRANTS Hacks Amazon For An Innovative Fundraising Campaign

Because of the pandemic, non-governmental associations have to come up with new ways of communicating and asking for donations. And what better place than Amazon to draw attention to all the products they desperately need? French NGO L’Auberge des Migrants is innovating by hacking the ecommerce giant to raise awareness around the terrible living conditions […]

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