Dan Brown’s Latest Bestseller Gets A Humorous Boost From Nail Communications

Dan Brown’s Latest Bestseller Gets A Humorous Boost From Nail Communications

Dan Brown’s long-awaited eighth book, The Secret of Secrets, is getting a marketing boost for the holidays with the help of creative agency Nail Communications. While the book is a thriller full of intrigue, mysteries, and action, Nail leaned into humor to convey the uniquely absorbing experience of reading a Dan Brown novel. “Brown’s books […]

VCCP touches in for another journey with TfL

VCCP touches in for another journey with TfL

Transport for London (TfL) announced the re-appointment of VCCP as its lead Creative Agency of Record following a competitive review. The decision sees the challenger agency continue their nine year partnership, which began in 2016. The re-appointment constitutes a two-year contract with an option for a further three years and solidifies VCCP’s role in delivering creative and strategic […]

YES& ADDS SENIOR HEALTHCARE ADVISOR JEAN HITCHCOCK

YES& ADDS SENIOR HEALTHCARE ADVISOR JEAN HITCHCOCK

Veteran Healthcare Strategist Will Amplify Agency’s Expanding Healthcare Practice Yes&, the independent fully integrated marketing agency, has recruited Jean Hitchcock to serve as senior healthcare advisor. A veteran strategist with 20+ years of experience in the healthcare system and at healthcare marketing communications firms, Hitchcock will lead strategy for the agency’s rapidly expanding healthcare offerings. […]

IKEA lets real-life changes pay for furniture

IKEA lets real-life changes pay for furniture

This autumn, IKEA Sweden’s campaign “Wherever life goes”, which highlights the many changes people go through in life, has been widely recognised. Now, IKEA and its agency NoA Åkestam Holst are adding an unusual twist by letting customers turn real-life changes into new home solutions. Life is constantly evolving, and as it does, homes need […]

Canadian Addiction Treatment Centres Blowout Sale highlights the true cost of addiction.

Canadian Addiction Treatment Centres Blowout Sale highlights the true cost of addiction.

Coming off the frenzy of Black Friday and Cyber Monday, the Canadian Addiction Treatment Centres is launching a different kind of sale – a savings event that highlights the real cost of addiction on Canadians and their loved ones. The Canadian Addiction Treatment Centres Blowout Sale reframes the familiar language of holiday discounts to reveal […]

Rival Strengthens Leadership with Appointment of Kostas Voudouris as Chief Product Officer and Partner

Rival Strengthens Leadership with Appointment of Kostas Voudouris as Chief Product Officer and Partner

Rival, the independent integrated marketing consultancy, has appointed Kostas Voudouris as partner and chief product officer—a new position. The move underscores the consultancy’s commitment to reinventing the agency model through tech-enabled and AI-native services.  With more than 15 years of experience in advertising and marketing, Voudouris has led transformative work at WPP agency, EssenceMediacom and […]

Limelight Inc.’s annual report charts ad networks’ move from aggregation to curation

Limelight Inc.’s annual report charts ad networks’ move from aggregation to curation

White paper finds that ad networks are working hard to clean up the supply path and focusing on quality rather than quantity to deliver better outcomes Limelight Inc.’s latest annual report, Progress and Possibility: State of Ad Networks 2026 delves into how successful ad networks are shifting from aggregation to curation – doubling down on […]

Revving breaks new ground with RevHub – the industry’s first real fix for the digital economy payment delays

Revving breaks new ground with RevHub – the industry’s first real fix for the digital economy payment delays

New customer portal delivers immediate funding, real-time insights and seamless integrations with major digital platforms to accelerate revenue access and performance Revving, the fintech platform reshaping the financial infrastructure of the digital economy, has launched RevHub – a first-of-its-kind customer portal designed to eliminate payment delays across the digital economy. Rebuilt from the ground up […]

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