Omnicom Media Group UK’s branded content and creative agency DRUM has created a new three-and-a-half-minute ad break takeover in partnership with ITV to promote the launch of the new Volkswagen Golf 8 on Saturday 6 June. DRUM engaged the famous family duo, the Kemps for a ‘A Drive down ITV Lane’. Roman takes his dad […]
Over the last 12+ weeks, a lot has changed in our daily lives. Today our world revolves primarily around the inner walls of our homes. When we do venture out, our neighborhoods are virtually unrecognizable with plywood façades shuttering the doors and windows of our favorite local haunts. With unprecedented repercussions from COVID-19 weighing heavily […]
The&Partnership’s latest spot for Toyota shows how the UK’s Olympic and Paralympic athletes can emerge from lockdown even stronger.
With the delay to Tokyo 2020, The&Partnership’s new spot for Olympic and Paralympic Partner Toyota focuses on letting the UK athletes tell their story of how they’re coping with lockdown, and an extra year to the Games.
“Waiting for Tokyo”, The&Partnership’s new spot for Worldwide Olympic and Paralympic Partner Toyota, will launch across social channels. With the first signs that the Covid-19 lockdown may end in the coming months we see how four elite British Olympic and Paralympic athletes handle the interruption to their dreams. Four time Olympic Gold-winning cyclist, Laura Kenny, […]
Regina Blitz, the multipurpose household towel brand, has launched its ‘Happimess’ campaign created by global independent creative agency, Five by Five. The new campaign will highlight how messy moments make the best memories and will predominantly run across digital and social channels as well as using PR and influencers. The focus on happiness and the small moments of messy joy […]
International online software provider, Adzooma, has announced the launch of a brand-new digital platform called Adzooma Marketplace, which brings together businesses and marketing agencies – across all industries and communication specialisms – to align their needs. The company has been developing this new online service for several months now, but took the decision to fast-track its […]
Comfort loving Finns took full advantage of the possibility of working half-dressed and local retail chain Prisma responded to this unexpected phenomenon by creating a special collection that combines formal upper parts with less formal bottoms into striking outfits. Ultimately the supporting campaign by TBWA\ Helsinki evolved into one kind of a phenomenon itself and helped to multiply sales of both, home and business wear, in the challenging times for retailers.
According to recent research, more than every fifth Finn has started working from home this spring due to the coronavirus outbreak. A massive change in our everyday lives has also had an unexpected, but natural impact on how we dress for work nowadays. Prisma, as one of the leading fashion retailers in Finland, saw an […]
Anomaly and Pride in London launch 2020 campaign. Covid-19 might have postponed this year’s parade, but the rallying call to every LGBT+ person remains; support all communities
The innovative marketing agency, Anomaly London, today goes live with its campaign for Pride in London 2020. Launching during a time of uncertainty and isolation, the campaign is a rallying cry to all those in the LGBT+ communities – a reminder that no matter your identity, it’s important to reach out, understand and support one another, […]
- ColourData utilizes proprietary expertise to analyze data from over 5,000 Chinese social media, news, and e-commerce websites to serve a global client base that includes Samsung Electronics and Pfizer. - The acquisition reinforces Cheil Worldwide’s data-driven marketing approach, boosting its core capacity in the area and enhancing its capability to attract new clients. - Cheil Worldwide continues to pursue M&A deals with digital-oriented agencies around the world to power the company’s future growth momentum.
Cheil Worldwide today announces the conclusion of a share purchase agreement with ColourData, one of China’s leading and most innovative social big data analytics service providers, to strengthen its data-driven marketing capability. Founded by a group of big data experts in 2014, the Shanghai-based ColourData has developed proprietary technology that helps it collect postings and […]
B&B studio has won three awards in this years’ DBA Design Effectiveness Awards, with all three embodying the agency’s commitment to working with entrepreneurially minded, founder-led businesses. Silver for craft soda brand Dalston’s, Silver for better-for-you snack brand Well & Truly and Gold for smart vending machine Mother.
Re-wind just a year and the world was a very different place. Today, brands big and small are facing a host of new challenges in a changed and uncertain landscape. When navigating these complex times, strategic design, as a tool to drive both commercial success and positive societal change is more key than ever. The […]
Estée Lauder launch skincare experience on Whatsapp, to help and connect with consumers during pandemic
Estée Lauder have partnered with creative technology agency Rehab to become the first major beauty brand to launch a skincare experience through WhatsApp. The innovative experience allows consumers to speak with ‘Liv’, an AI-based chatbot, that helps users build and stick to a personalised skincare regime. The launch is timely during the context of COVID-19 […]