“UNCANCEL COLLECTION” Non-Profit campaign sells merchandising from events that didn’t happen.

T-shirts and other merchandising products, which would be at the events of 2020 that did not happen, are for sale online and the revenue reverts entirely to support the Audiovisual Union.

“UNCANCEL COLLECTION” Non-Profit campaign sells merchandising from events that didn’t happen.

In response to the serious impact on the events and entertainment business (music festivals, plays, marathons, exhibitions, all sorts of events), caused by the Covid-19 pandemic, a group of entities created an online platform that aims to help the Audiovisual Union. Uncancel Collection 2020 (ENG) from Stream and Tough Guy on Vimeo. Because 2020 doesn’t […]

Subscription boom: Lockdown subscribers to boost long-term customer retention, new study reveals

37% British adults signed up to at least one new subscription service in lockdown 3 out of 4 consumers intend to continue their subscriptions post-lockdown Five key audiences identified for subscription brands

Subscription boom: Lockdown subscribers to boost long-term customer retention, new study reveals

New research by independent media agency The Kite Factory and YouGov finds almost 2 in 5 (37 percent) UK consumers signed up to at least one new subscription service during lockdown (since 23rd March 2020). And the prolonged lockdown measures are driving consumer loyalty with nearly three quarters of new subscribers (72%) likely to continue. According […]

Publicis Conseil has created a different kind of Christmas for Orange this year in the new festive campaign

Publicis Conseil has created a different kind of Christmas for Orange this year in the new festive campaign

With the ongoing health and economic crisis, this year we will be celebrating Christmas in a very different way. However, Christmas is still a very special time of year for the French, even in such difficult times. That’s why this festive season we need to strengthen our connections with our loved ones even more than […]

Tinder’s new Music Video ‘In our Own Way’ celebrates Gen Z’s optimism and how they redefine dating in 2020

Tinder’s new Music Video ‘In our Own Way’ celebrates Gen Z’s optimism and how they redefine dating in 2020

Tinder, the world’s most popular app for meeting new people, launches a digital-first montage film celebrating how young India is redefining dating and creating moments of connection, chemistry, and serendipity in these unprecedented times. Tinder’s campaign is a celebration of how members have not let the pandemic define what dating, flirting and social discovery means […]

Piracy is a bad deal – new campaign from the Swedish Intellectual Property Office

Piracy is a bad deal – new campaign from the Swedish Intellectual Property Office

Mr. Suffocate, Pro Pollution and Go Blind – a new range of products just in time for this year’s Christmas shopping. Every year, knowingly or unknowingly, Swedes buy millions of pirated goods. Products that have been manufactured under poor working conditions with neither your safety nor the environment in mind. Cheap? Yes, but not cool!  […]

BT makes you double take in new campaign “See Further” illustrated by Noma Bar

BT Security’s latest campaign produced by Wunderman Thompson UK highlights threats hiding in plain sight.

BT makes you double take in new campaign “See Further” illustrated by Noma Bar

Appearances can be deceptive. Sometimes the security threats we face are hiding in plain sight. ​Not just sophisticated attacks – but patches, updates, equipment failure. The routine stuff that can help prevent much bigger issues. ​ That’s why BT Security and its experts are always looking beneath the surface to spot the trends and threats that could impact them […]

#FlexibleFirst: Women in Advertising and Communications London launch campaign for all organisations to adopt flexible working as standard

#FlexibleFirst: Women in Advertising and Communications London launch campaign for all organisations to adopt flexible working as standard

Women in Advertising and Communications London (WACL) has launched the #FlexibleFirst campaign, calling for all organisations to adopt flexible working as standard. The aim is to ensure that flexible working is understood and embedded in our culture, encouraging a win-win opportunity for employees and businesses alike. #FlexibleFirst is about redressing the balance away from the default culture of full-time, […]

BETC Etoile Rouge Accompanies YVES SAINT LAURENT BEAUTY In The International Launch Of Its Program To Fight Against Intimate Partner Violence: “Abuse Is Not Love”

BETC Etoile Rouge Accompanies YVES SAINT LAURENT BEAUTY In The International Launch Of Its Program To Fight Against Intimate Partner Violence: “Abuse Is Not Love”

In September 2020, Yves Saint Laurent Beauty launched Abuse is Not Love, a program created in partnership with local associations in order to take into account cultural differences between countries, but above all to be as close as possible to the problem. In the United Kingdom, the brand is working with Women’s Aid: a federation of 250 […]

B&B studio reimagines leading non-alcoholic aperitif Everleaf and introduces two new products to the range

B&B studio reimagines leading non-alcoholic aperitif Everleaf and introduces two new products to the range

Non-alcoholic aperitif Everleaf has undergone a strategic repositioning and redesign byB&B studio as it seeks to grow its presence in both the on-and off-trade and launch a range of new products under the Everleaf name. Building on the success of its initial SKU – a bittersweet aperitif that’s the perfect base for a traditional spritz – Everleaf’s new […]

Pearlfisher creates a characterful brand design for Australian vodka brand, Grainshaker.

Pearlfisher creates a characterful brand design for Australian vodka brand, Grainshaker.

Pearlfisher has created the name, brand design and strategy for new-to-market Australian vodka brand, Grainshaker. Australian-based drinks producer, Top Shelf International and Pearlfisher have worked together to create the latest innovation launching from their growing portfolio of beverage brands. Aiming to disrupt a market dominated by aesthetically cold and impersonal elitist brands, Grainshaker is introducing a new style […]

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