Earlier this year Timberland announced their largest ever global campaign, Nature Needs Heroes, which sees the brand committing to plant 50 million trees over the next five years. A form of value creation advertising that is starting a movement to show small actions can make a big impact. Timberland UK worked with integrated communications agency […]
Gone are the days when shoppers relied on word-of-mouth recommendations or were influenced by a more traditional TV, radio or newspaper advert before buying a product. Now with over 3.2 billion social media users worldwide, it is faster and easier than ever to market to consumers – and savvy influencers are taking full advantage, according to leading […]
Digital agency Organic has appointed Tim Burley as the agency’s first ever Head of Client Services. Joining from graphic design and brand experience agency, Believe In, where he was Strategic Director, Burley will oversee the agency’s client service and commercial function, drawing on over 20 years of experience. His hire will help bolster the agency’s client relationships, […]
• The Bank is continuing with its activities to vindicate football’s capacity to transform people’s lives. • The campaign has been carried out by creative agency Havas Spain together with NOW, the group’s innovation and technology unit responsible for development of the Fieeld device. • The protagonists of the campaign were recognised by FIFA for their exemplary passion for football.
Santander Bank has taken a step further with its firm commitment to football as an agent for change with Fieeld, a device that allows blind people to feel football like they’ve never felt it before. This is the latest development under Santander’s ‘Football Can’ campaign created by the creative agency Havas Spain, whereby the Bank brings fans “the […]
The Tic Tac brand is joining forces with popular global audio streaming service Spotify, as an inaugural partner, to announce a new live experience called Hear For It. Custom-built for music fans, the unique event series employs Spotify’s streaming intelligence to target consumers who exemplify the fun and refreshing Tic Tac brand personality. Music fans will […]
New TripAdvisor Media Manager helps small and medium businesses reach a global audience
TripAdvisor, the world’s largest travel platform, today launched TripAdvisor Media Manager – a self-service platform that empowers small and medium sized businesses and agencies to control their own cross-platform advertising campaigns on TripAdvisor. TripAdvisor Media Manager is available to global advertisers, supporting more than 15 currencies, and offers a wide variety of targeting options to reach […]
A plethora of rugby stars, including current and previous members of national Rugby Union teams and TV presenters, are supporting Armed Forces charity, Help for Heroes, through social media. The posts raise awareness of the charity’s rugby tops, from which 100% of the profits go to help sick and injured veterans and their families. Those […]
Design and illustration is the key to Amstel’s campaign honouring the neighborhoods of Valencia
Amstel and Serviceplan Spain have commissioned contemporary Spanish artists and designers to create unique labels for the Valencian beer. A total of 6 million bottles with the specially designed artist labels were distributed throughout the region. The campaign title, “Xè quin barri!” (“Wow, what a place!”) alludes to one of the most characteristic Valencia sayings which can […]
Starcom, the human experience company, announced today that it has appointed a new executive head of strategy, Dan Plant. Reporting directly into Mark Howley, the agency CEO, Plant will be responsible for developing Starcom’s overall strategic product and driving Starcom’s business proposition in the UK. He will also have a focus on attracting and continuing […]
Boden celebrate the real stars of Christmas with video featuring UK healthcare workers The fashion brand surprise a group of doctors, nurses and hospital staff – who often miss out on Christmas and New Year’s celebrations – with a festive fashion makeover and Christmas party The creative continues Boden’s mission to ‘Wear The Joy, Share […]