The FAB Awards splashed a bit of much needed colour this week with the 21st Edition of their Awards and The 4th FAB Forum. The beautiful and exclusive Hurlingham Club in London, was again the stage for The 21st FAB Awards Ceremony, where guests were spoilt with some yummy cocktails, delicious snacks, a delectable three-course dinner […]
Blood cancer charity Anthony Nolan has launched a new film to increase the public’s understanding of the lifesaving work it does, and drive financial support. The film called ‘Without You’ tells the story of a young woman looking for someone special – a stem cell donor. The campaign created by DRUM, Omnicom Media Group UK’s […]
In just the three years since launch, Seedlip has not only taken the drinks world by storm, but has established new behaviour and norms within drinking culture. Seedlip’s success as an undisputed lifestyle leader continues to challenge the previous boundaries of the beverage industry and most recently Claire Warner, Managing Director of Æcorn Aperitifs, partnered […]
Byte, the marketing technology agency has, together with the Barbican, created a chatbot to provoke conversations around the role of AI in society. The Facebook Messenger chatbot supports AI: More than Human exhibition which runs 16 May to 26 August and is part of the Barbican’s Life Rewired – a season exploring what it means to be human […]
Paddy Power launched their latest campaign, “EU-Revision”. Presented by Irish music mogul and talent judge Louis Walsh (X-Factor, Britain’s Got Talent), it aims to get people across Europe to vote for the UK in this Saturday’s Eurovision Song Contest as revenge for Brexit. Why? Because if the UK wins, they’ll have to host the contest, […]
Mars, Incorporated have once again been named The FAB Brand / Marketer of The Year at the 21st edition of the prestigious The FAB Awards, bagging over 20 nominations across the various categories. The food and confectionery giant, who has won this title three-times before (including last year) since its introduction in 2013, will be […]
Manchester creative agency, LOVE, has unveiled its first packaging design for BrewDog since signing its innovative equity partnership deal with the brand earlier in 2019. The partnership sees LOVE acknowledging the fast-moving, start-up nature of BrewDog by taking equity in return for reducing agency fees on all design work across the brand’s spirit business – […]
Building on a long-standing agency-brand relationship, B&B Studio has created a fresh look and feel for Peppersmith, celebrating the natural ingredients and strong flavours of each product in the brand’s range of gum and mints. Since B&B created the original Peppersmith brand as a challenger to the mainstream gum category back in 2010, category and […]
Serviceplan Campaign has created a witty campaign for MAXIMAL G, the energy beverage of REWE Group. Titled ‘Be Maximal’, the unique campaign is aimed at Millennials. We all use up way too much energy in our daily lives, whether we’re at work, shopping, or even sleeping, everything we do uses energy and we need this […]
Wunderman Thompson UK is using 2019’s Mental Health Awareness Week (13 – 19 May) to encourage staff at its London offices to take 15-minute’ ad breaks’ over the course of the working day. The new initiative will be launched on Wednesday 15th May, with a programme of events running at both Greater London House and […]