Bringing Optimism Back to our Cities One Color at a Time

Bringing Optimism Back to our Cities One Color at a Time

Over the last 12+ weeks, a lot has changed in our daily lives. Today our world revolves primarily around the inner walls of our homes. When we do venture out, our neighborhoods are virtually unrecognizable with plywood façades shuttering the doors and windows of our favorite local haunts. With unprecedented repercussions from COVID-19 weighing heavily […]

Cheil Worldwide acquires Chinese social big data analytics service provider ColourData

- ColourData utilizes proprietary expertise to analyze data from over 5,000 Chinese social media, news, and e-commerce websites to serve a global client base that includes Samsung Electronics and Pfizer. - The acquisition reinforces Cheil Worldwide’s data-driven marketing approach, boosting its core capacity in the area and enhancing its capability to attract new clients. - Cheil Worldwide continues to pursue M&A deals with digital-oriented agencies around the world to power the company’s future growth momentum.

Cheil Worldwide acquires Chinese social big data analytics  service provider ColourData

Cheil Worldwide today announces the conclusion of a share purchase agreement with ColourData, one of China’s leading and most innovative social big data analytics service providers, to strengthen its data-driven marketing capability. Founded by a group of big data experts in 2014, the Shanghai-based ColourData has developed proprietary technology that helps it collect postings and […]

B&B studio takes home three 2020 DBA Design Effectiveness Awards

B&B studio has won three awards in this years’ DBA Design Effectiveness Awards, with all three embodying the agency’s commitment to working with entrepreneurially minded, founder-led businesses. Silver for craft soda brand Dalston’s, Silver for better-for-you snack brand Well & Truly and Gold for smart vending machine Mother.

B&B studio takes home three 2020 DBA Design Effectiveness Awards

Re-wind just a year and the world was a very different place. Today, brands big and small are facing a host of new challenges in a changed and uncertain landscape. When navigating these complex times, strategic design, as a tool to drive both commercial success and positive societal change is more key than ever.  The […]

55 to 64-year-olds show significant increases in consumption of video streaming, music streaming, social media and newspapers

Sixth wave of Havas Media Group Covid-19 Media Behaviours Report reveals changing habits of this age group

55 to 64-year-olds show significant increases in consumption of video streaming, music streaming, social media and newspapers

There have been significant changes in the media consumption habits of 55 to 64-year-olds in the last two weeks, according to the latest Havas Media Group Covid-19 Media Behaviours Report. The sixth iteration of Havas Media Group’s Covid-19 Media Behaviours Report, a research study into consumer behaviour and media consumption based on a survey of 1,488 UK respondents, […]

Red Brick Road creates children’s story for Ambitious about Autism

Red Brick Road creates children’s story for Ambitious about Autism

New fundraising campaign for Ambitious About Autism. Red Brick Road created a free children’s story book about the challenges lockdown has created for kids with autism and it’s available to download for free on the Ambitious about Autism website, here:  www. Ambitiousaboutautism.org.uk/story What’s lovely about it is that it was created with Red Brick Road […]

The Very Group chooses Grey London

The Very Group chooses Grey London

The Very Group, the UK’s largest integrated digital retailer and financial services provider, has appointed Grey London as its creative agency following a competitive pitch. The brief covers Very.co.uk, the group’s largest and fastest growing brand, and Littlewoods.com. Launching in autumn 2020, the first campaigns will cover multiple channels including digital, experiential and ATL in […]

VMLY&R INDIA appointed digital AOR for COLGATE-PALMOLIVE

VMLY&R INDIA appointed digital AOR for COLGATE-PALMOLIVE

After a closely contested multi-agency pitch, WPP’s VMLY&R India has been appointed the Agency-on-Record (AOR) for Colgate-Palmolive’s digital communication business. The agency’s scope will encompass digital campaign planning, creative thinking, social listening and establishing Colgate-Palmolive’s leadership position in the categories of Oral Care and Personal Hygiene in India, across all digital platforms. The new win will […]

Mars Petcare launches new Pet Health Pal to support pet owners during the pandemic

Mars Petcare launches new Pet Health Pal to support pet owners during the pandemic

Mars Petcare and AMV BBDO have launched Pet Health Pal, a new free online tool to answer dog and cat owners’ questions and concerns about their pets’ health during the current pandemic. AMV BBDO created a bot in partnership with the research and development centre, the Waltham Petcare Science Institute, which answers users’ questions via […]

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