Stagecoach, the UK’s largest bus and coach operator, has today unveiled its new emotionally-led brand promise, ‘we’ve got you’. Rooted in insight-driven storytelling and brought to life through authentic narratives, the campaign marks a bold new creative direction and is a first of its kind for the company. Designed to reposition bus travel as dependable, human […]
Hot Lava Agency Challenges Resale and Advertising Norms with a Practical, Human-First Approach Max Pawn Luxury, a trusted luxury reseller for pre-loved designer goods, is bringing a fresh burst of imagination to the world of re-commerce with its enchanting new print campaign crafted by the creative minds at agency Hot Lava. Unfolding like a modern fairytale, […]
Direct Line today announces the launch of a major new brand platform and multi-channel advertising campaign – “That’s How It’s Done”. Going live on 21 July, the campaign highlights how Direct Line offers the best combination of speed and service for its customers. The campaign is the first by VCCP since winning the account at the end […]
One of Poland’s most beloved summer dish is pasta with strawberries and cream. It’s a sentimental favourite, a source of national pride. Polish tennis star Iga Świątek made headlines around the world last week – before going on to win the Wimbledon Ladies final – with her casual mention of her love of the dish […]
Fold7 has created its first campaign for Cazoo following appointment earlier this year Fold7 has developed a new brand world and positioning for automotive marketplace Cazoo. It marks a relaunch for the online used car marketplace which is set to rebuild the brand and restore consumer confidence following its acquisition by MOTORS in 2024. The […]
“These commercials are the first elements in our new brand campaign for Gett. Each commercial highlights a benefit of travelling in black taxis and are brought to life by truthful, engaging stories,” said Neil Dawson, founder of Neil A Dawson & Company. “Our task was to emotionally connect Londoners with the app and I believe the […]
Tesco Mobile is helping parents decode their kids’ digital language, in its latest campaign from BBH. New research, commissioned by Tesco Mobile, shows that almost half of parents and carers are not confident in understanding the language that children use online1. Concerns around online safety have never been more prevalent. Earlier this year, Netflix’s hit […]
Farmers Telephone Cooperative, Inc. (FTC) has launched a new multi-platform advertising campaign titled “We Get You” in partnership with long-time agency of record Brandon. Founded in 1951, Farmers Telephone Cooperative, Inc. is a local, multifaceted telecommunications company headquartered in Kingstree, S.C. Serving a coverage area of 3,000 square miles, FTC provides cutting-edge technology to businesses and residents […]
Rail enthusiasts find competition and connection in latest film by McCann Birmingham CrossCountry Trains is embracing the joy of hobbies, rivalry and human connection in its latest film, A Picture Perfect Rivalry, by McCann Birmingham. The light-hearted new campaign celebrates the simple joys of doing what you love and the bonds that can form along the way. […]
Youth charity enlists Stephen Graham to shine a light on the societal issue The King’s Trust launches a new campaign, ‘Working For Young People,’ to spotlight the urgent societal issue of youth unemployment. With nearly a million young people (945,000)* not in employment, education, or training, this figure is equivalent to the UK’s third largest […]