Audi & BBH London create a mesmerising spectacle with ‘After Dark’, that sees the Audi e-tron range skilfully evade security to get onto the Silverstone race track. A new epic creative spot for Audi’s fully electric e-tron range celebrates quiet confidence as a powerful asset, steering the e-tron away from the category norms back to […]
The Iconic QSR Franchise Asks Fans to Swear Off Other Chicken Sandwiches, Stoking Fast-Food Rivalries on Instagram Seven years after a viral tweet ignited a nationwide chicken sandwich frenzy dubbed the “Chicken Wars,” A&W Restaurants and its agency of record, Cornett, are turning the brand’s long-awaited debut into a loyalty test—inviting fans to officially declare their allegiance in […]
Bucking category convention, the first U.S. brand-awareness campaign from Germany-based SEEBURGER uses humor to show that a seamless and efficient integration platform offers its customers relief—and the opportunity to reclaim time and attention. The centerpiece of the campaign, created by SEEBURGER’s U.S. agency of record The MX Group (MX) in Burr Ridge, IL., is a spot featuring an office worker who […]
New spots from Signal Theory and SixTwentySix prove pecans are surprisingly snackable in life’s everyday moments The American Pecan Promotion Board (APPB) is bringing back its “Surprisingly Snackable Pecans” campaign for a third round, once again teaming with ad agency Signal Theory and creative studio SixTwentySix. The new spots keep the campaign’s signature comedy going, highlighting the everyday moments when […]
Old El Paso is demonstrating the powerful call of the ‘crunch’ in latest campaign by VCCP Blue Today, Old El Paso unveils ‘The Crunch is Calling’, a new campaign by creative agency of record VCCP Blue, which is celebrating the joyful, unapologetic messiness of dinner time. In a world where life and food are becoming optimised for efficiency, Old El […]
An integrated campaign from BBH Dublin shines a light on everyday Tesco ‘helps’, giving new meaning to its famous tagline, ‘Every Little Helps’. Every Little Helps speaks to the actions Tesco colleagues take every day to help customers and support their communities. These helps, big and small, make a real difference to people’s lives. Now […]
Formula 1® debuted a new global marketing campaign, Five Lights, headlined by a 90-second film voiced by Academy Award-nominated actor and F1 fan Colin Farrell and set to the music track Reign by UNKLE featuring Ian Brown, ahead of the sport’s return at the FORMULA 1 HEINEKEN DUTCH GRAND PRIX 2026. Featuring all 22 drivers, […]
The agency’s first work as creative and media AOR launches across five origin markets Brandon, named creative and media agency of record for Avelo Airlines in May 2026, has launched “If You Know, You Avelo,” a new campaign that introduces travelers to the convenience of nearby regional airports and encourages them to rethink how they fly. The […]
New creative gives a voice to wrongly accused dogs featuring Pete Wicks, Susie Dent, Bill Bailey and Annette Badlan. Rennie®, the UK’s No.1 best-selling heartburn and indigestion tablet brand, has partnered with McCann London and Initiative Media, both part of BOND, Omnicom’s dedicated Bayer unit, to launch a new integrated campaign for Rennie Wind Relief […]
Klook is launching its global brand platform, ‘Get Your Travel Right’, to tackle a growing reality of modern travel: despite having more options than ever before, planning a holiday has never felt more complicated. From hotels to attractions, transport and dining recommendations, travellers are navigating an overwhelming number of websites, apps, reviews, and booking platforms before they […]