TI Media’s research reveals the highly valuable influence of mass-market women is often misunderstood
![TI Media’s research reveals the highly valuable influence of mass-market women is often misunderstood TI Media’s research reveals the highly valuable influence of mass-market women is often misunderstood](https://marcommnews.com/wp-content/uploads/2019/03/HOB.TI-MEDIA.FINAL_-701x394.jpg)
TI Media, the publisher behind household magazine brands Woman, Woman’s Own and Good to Know, has unveiled the results of its flagship ‘Heart of Britain’ research for 2019, which reveals a number of newfound insights about the audience commonly labelled as ‘mass-market women’ (MMW). In terms of audience size, this market dwarfs the two most […]