Space brings Angry Birds Easter Hunt to Thorpe Park Resort

Space brings Angry Birds Easter Hunt to Thorpe Park Resort

To celebrate Easter at Thorpe Park, Space is bringing Angry Birds to life with an experiential event at the Resort over Easter weekend. The Big Easter Hunt supports the launch of Angry Birds Land, and teases the Angry Birds 4D animation experience and themed land opening at Thorpe Park Resort next month. The Big Easter event […]

Sun Branding Solutions appoints new sales director

Sun Branding Solutions appoints new sales director

Sun Branding Solutions has appointed Julie Hall as sales director to lead its new business strategy across target markets in Europe and North America. Hall will be responsible for developing and executing all key growth sales strategies, tactics and action plans. Prior to Sun Branding Solutions, Hall was sales director at GreenBottle Ltd., a start-up […]

Zoopla ends West Brom sponsorship after anti-Semitic gesture row

Zoopla ends West Brom sponsorship after anti-Semitic gesture row

Property website Zoopla has pulled the plug on its shirt sponsorship deal with West Bromwich Albion, after becoming embroiled in a row with the Premier League club over an allegedly anti-Semitic gesture made by one of its players. Striker Nicolas Anelka celebrated a goal against West Ham earlier this month with the controversial “quenelle” gesture, […]

‘Devil Baby’ Scares New Yorkers In The Latest ‘Prankvertisement’

‘Devil Baby’ Scares New Yorkers In The Latest ‘Prankvertisement’

To promote the upcoming horror film Devil’s Due, a horrifying yet humorous scare prank was played on unsuspecting New Yorkers. Titled ‘Devil Baby Attack’, the prank involved a remote-controlled baby carriage roaming the streets of New York. When concerned citizens approached the seemingly unattended carriage, a terrifying demon infant would pop up from under the […]

Fitness First rebrands with ‘energetic’ red

Fitness First rebrands with ‘energetic’ red

The Clearing has rebranded gym chain Fitness First, scrapping the incumbent blue and white brand colours to create a look that symbolises ‘energy and strength’, according to the brand. The interiors of the gyms are being overhauled by Checkland Kindleysides. Richard Buchanan, The Clearing founder and director of consulting, says, ‘We wanted to create a […]

Land Rover to get new identity from Brand Union and Digit

Land Rover to get new identity from Brand Union and Digit

WPP consultancies Brand Union and Digit are creating a new identity for Land Rover. The consultancies were appointed following a six-way pitch and are tasked with creating an identity that will ‘support Land Rover’s ambitions for growth in new international markets’. The consultancies will also work on a set of brand guidelines for parent company […]

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