Children with Cancer UK launch social video “Ring the Bell” featuring interactive donation billboard

Children with Cancer UK launch social video “Ring the Bell” featuring interactive donation billboard

 Children with Cancer UK, the leading national children’s charity dedicated to research into cancer in children and young people, has released “Ring the Bell”, a social video featuring a specially created interactive digital out of home installation. The video captures shoppers interacting with the digital billboard at Westfield London and donating via their mobile […]

Shekhar Kapur and Parminder Nagra Launch Animation with WaterAid on Impact of Water Crisis on Girls

Shekhar Kapur and Parminder Nagra Launch Animation with WaterAid on Impact of Water Crisis on Girls

 Acclaimed Indian film director, Shekhar Kapur has collaborated with international charity WaterAid to create a short animation, Brides of the Well, adapted from a story written by Shekhar to highlight the impact of the water crisis on women and girls globally. Narrated by Bend it like Beckham and ER star, Parminder Nagra, the film […]

Tumblr launches ‘Seen’ a unique AR art exhibition tackling mental health perceptions

Tumblr launches ‘Seen’ a unique AR art exhibition tackling mental health perceptions

Tumblr, a creative platform bringing together millions of people and communities from around the world, announced the launch of ‘Seen’, a brand new unique art exhibition exploring the hidden depths, complexities and perceptions of mental health. Partnering with Made of Millions, a grassroots mental health platform that uses art and technology to inspire advocacy, the […]

Leo Burnett team with Instagram and RSA to deliver fun and informative campaign for Breast Cancer Care

Leo Burnett team with Instagram and RSA to deliver fun and informative campaign for Breast Cancer Care

 This October, for Breast Cancer Awareness month, Leo Burnett London has devised a pro bono campaign for client Breast Cancer Care – the only UK-wide charity providing care, information and support to people affected by breast cancer. The campaign breaks on the first of October and will play out for the duration of the month. It sees Leo Burnett London partnering with Breast Cancer […]

Guide Dogs’ new DRTV ad reveals inspirational ambitions of a tattoo artist following sight loss

Guide Dogs’ new DRTV ad reveals inspirational ambitions of a tattoo artist following sight loss

 The charity Guide Dogs is launching its latest DRTV advert to raise funds for its ‘Sponsor a Puppy’ campaign. Created by Proximity London, the activity aims to recruit new donors and increase the average gift by demonstrating the dramatic impact that a guide dog can have on someone’s life. Every single day 250 people […]

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