All-drone shot film for OverAndAboveAfrica highlights the poaching threat to animal collectives

All-drone shot film for OverAndAboveAfrica highlights the poaching threat to animal collectives

What is the collective noun for a group of drones? A flock? A watch? A sentinel? A guardian as it turns out. Today sees the launch of ‘A Guardian’ – a glorious drone-shot film for charity OverAndAboveAfrica, using collective nouns to romance the beauty of animal groups across Africa. But at the same time highlighting their […]

ROTHCO and Dublin Zoo’s Sombre National Newspaper Takeover Shows Shocking Reality of Rhino Poaching

ROTHCO and Dublin Zoo’s Sombre National Newspaper Takeover Shows Shocking Reality of Rhino Poaching

ROTHCO reframes the traditional ‘Birth, Deaths & Notices’ section of an Irish National newspaper to highlight Africa’s threatened white rhino population at the hands of illegal poachers. In collaboration with Dublin Zoo, the print campaign was sparked by the birth of a rhinoceros calf at the zoo and evolved to illuminate the startling contrast between […]