Mrs&Mr Redesigns Visual Identity of Customizable Eyewear Brand Pair

Mrs&Mr Redesigns Visual Identity of Customizable Eyewear Brand Pair

Creative company Mrs&Mr has rebranded all design elements for eyewear startup Pair to differentiate it from other trendy brands in the category. The design directive was to develop Pair’s brand positioning using a distinctive visual identity system imbued with an infectious sense of joy and optimism that comes from the ability to express one’s individuality through accessible yet […]