DUDE London’s first campaign with the eSIM brand reminds revellers that the internet never forgets Brits reveal regrets of not using the internet responsibly when celebrating abroad. One third (33%) of Brits, rising to 52% of Gen-Z, admit to using their smartphone to commit embarrassing moments they’ll regret once they arrive back home, according to […]
Walkers has unveiled a new integrated brand platform, ‘Your Little Slice of Joy’, with creative agency of record VCCP. The campaign celebrates the love that goes into making Walkers crisps and encourages the nation to put their joy first – even if just for a brief moment. The new platform, ‘Your Little Slice of Joy’, brings a bold and […]
This St. Patrick’s Day, Uber is rewriting the marketing status quo by acknowledging the unspoken truth about the festivities: sure, you’ll have fun, but you’ll have the tried and true epiphany: “I want…no, I need to go home!” This new campaign, “Uber IrishXit,” created in partnership with Mother New York, is designed to help everyone Irish […]
Folk VML has launched a new integrated brand campaign for Brennans Bread designed to re-establish the brand’s authority around freshness while showcasing the breadth of its range for modern Irish households. Launching from 16th March, the campaign runs across TV, VOD, Out of Home, social and in-store, bringing Brennans’ iconic promise of “Today’s Bread Today” […]
The brand is making its largest paid media investment to date to support the campaign aimed at driving national brand awareness with its mascot, Octo, front and center. Bachan’s, the original Japanese Barbecue Sauce brand known for its bold flavors and cult following, is rolling out the biggest campaign in its history with “Look for […]
Ahead of Mother’s Day, commuters were invited to pick up a free bouquet from the installation to gift to the mother figures in their lives Ahead of Mother’s Day this Sunday, Tesco helped those travelling through London pick up a thoughtful last-minute gift for the mother figures in their lives. On Saturday 14 March, a specially built 2.5m by 8m billboard appeared at Kings Cross Station featuring 5,000 vibrant tulips and the message “Need Anything From Tesco?”. From 10am to 5pm, passersby could […]
Created by the independent agency Burns, ‘Unbelievably Cool: It Can Only Be Old Spice’ demonstrates how the instant cooling sensation of Cold Spice antiperspirant helps consumers stay confident and fresh Tough situations demand confidence – but as body temperature peaks and sweat breaks out, uncertainties and insecurities can creep in. To help consumers keep cool […]
Toyota launches Battery-Electric Vehicle in new pan-European campaign. Toyota, in collaboration with T&P, have launched a pan-European 360-degree campaign for the all-electric Toyota C-HR+. Starting in March 2026, this campaign introduces the Toyota C-HR+ as the “jewel in the crown” of Toyota’s new all-electric SUV lineup, highlighting the confidence and style associated with driving a […]
O2 unveils an innovative new campaign to spotlight the launch of its satellite-to-mobile service Today, O2 and its creative agency of record VCCP are unveiling a bold new integrated campaign that celebrates the launch of O2’s brand new satellite-to-mobile service, O2 Satellite. In an exciting first in Europe, O2 is paving the way as the first provider to launch satellite […]
Creative agency AMV BBDO has created a humorous campaign for kitchen roll brand Plenty, owned by global hygiene and health company Essity, that shows us that there are two types of people in the world: the messy and the clean. And usually, they end up together. A hero TV spot is a playful, musical number […]