Continuing with the brand platform ‘A Little Design’, Habitat have injected a visual representation of just how good those finishing touches around the home can make you feel. The campaign uses illustrations, created by Katy Wang, mixed with live footage, shot by James Papper at Blinkink and photography by Paul Kalver at Making Pictures, to […]
B&Q and Pinterest announce the launch of their co-branded campaign, marking the retailer’s first time utilising the platform’s unique Trend Badge feature. Pinterest’s trend prediction report released in December revealed that one of the big interiors trends for 2023 would be ‘Home Front’ – as consumers will be focusing attention on dressing and decorating the […]
Marmite is launching a tongue-in-cheek campaign featuring parents-to-be who are looking to find out whether their babies are lovers or haters – of Marmite, that is. The “Baby Scan” campaign was created by adam&eveDDB and uses a healthy dose of humour to illustrate that the brand is aware of how divisive its flavour is. It […]
WACL, (Women in Advertising & Communications Leadership) a catalyst for change, launches ‘The 50%’ – a new campaign to support its mission to achieve 50% of CEO roles in advertising and communications filled by women, and for those women to proportionally represent the full diversity of British society. Based on the current rate of change, […]
To mark the launch of Costa Coffee’s new creative platform ‘Made a Little Better’; the Nation’s Favourite Coffee Shop* is celebrating the everyday moments enjoyed by its customers by making them the face of its latest campaign and giving them the opportunity to feature on digital billboards across the UK. ‘Made a Little Better’ centres […]
tms has launched a new spring campaign for Priority from O2, to make it even easier for their Priority members to make magical memories this April, without breaking the bank. Kicking off the spring season, this noise-making campaign aimed at Virgin Media O2 customers encourages Priority membership sign-ups through savings on days out, restaurant partnerships […]
Hidden Portraits: fighting years of vandalism against women in Jerusalem with daring Out of Home campaign Cloudfactory from Amsterdam and Blue Oyster Media and Adler Chomski, both from Tel Aviv, created a ‘Trojan Horse’ for Israel Women’s Network and JCDecaux Israel: They made a mosaic image of Israeli actor Tsahi Halevi representing the portraits of […]
In #NoLoveLikeIt, developed by AMV BBDO, leading incontinence brand shines a light on the different experiences of caregiving to encourage greater support Around one in ten people already look after a loved one1, yet new research conducted by Essity owned incontinence brand TENA reveals that only 50% of people who provided extended family care considered […]
Denver-based Indie Agency Good Conduct’s First Creative and Strategy Work for the Brand Focuses on Reaching New Audiences with CTV, Social, Print, and OOH Wyler’s Light new creative campaign highlights the idea that plain water is just that— plain. While it may be what the doctor ordered, plain water isn’t very exciting. The campaign was […]
Non-profit People Like Us, is highlighting autocorrect bias when it comes to names, often leading to misidentification and a sense of exclusion for individuals with diverse names. Their latest campaign taps into this insight to help correct the pay gap between ethnicities. Their national ‘Autocorrected Pay Gap’ campaign is now live across multiple locations in […]