Jump Trading and SportsPredict.com today unveiled a new global advertising campaign to launch the Jump Trading Probability Cup, a worldwide forecasting competition that turns soccer’s biggest summer into a test of judgment, probability, and decision-making under uncertainty. Developed with agency StrawberryFrog the campaign goes live today across digital and social channels. The campaign is built to do one thing: find […]
‘Smooth, Done Right’ emphasizes EWC’s 20-year expertise and thousands of trained specialists In partnership with creative and branding agency Yard NYC, European Wax Center (EWC) is launching ‘Smooth, Done Right™’, a new brand platform that marks a full-scale brand transformation for the industry leader in hair removal. As part of this evolution, Yard NYC has […]
Campaign Uses Disruptive Humor to Put a 40-Year Legacy Brand Back Where It Belongs: In Front of the Families Who Need It Most A landmark Stanford University report released in May found that reading scores for U.S. students declined by more than six-tenths of a class year in 83% of school districts between 2015 and […]
Creative strategy breaks from category by celebrating joys of life outdoors Rival, an independent integrated marketing consultancy with offices in Boston, London and Cape Town, South Africa, is launching an integrated advertising campaign for Lawn Doctor that veers away from “perfect lawn” category conventions in favor of a raucous, relatable approach. The creative strategy, encapsulated in the […]
The All England Lawn Tennis Club launches its second campaign under brand platform ‘There is only one Wimbledon’ ahead of The Championships, Wimbledon 2026. Today, The All England Lawn Tennis Club unveils its highly anticipated 2026 campaign ahead of the 139th staging of The Championships, Wimbledon. Created in partnership with lead creative agency VCCP, ‘Where beauty meets the battle’ […]
– New Lotto campaign spotlights the innovative game change that now gives players ‘one ticket, two chances to win’ – – End-to-end campaign sees real–world activations follow, led by ‘Two Yolks: Lotto’s Luckiest Café’, a first for The National Lottery – Allwyn, operator of The National Lottery, today unveils a new, large-scale integrated summer marketing campaign […]
Ahead of Father’s Day (21 June), John Lewis and Saatchi & Saatchi have launched ‘The Honest Dad Unboxing’, a new social-first campaign designed to help the nation become better gifters and put an end to disappointing ‘dad-tat’. Following on from John Lewis’ Mother’s Day work with Daisy May Cooper, the six-part content series stars actor, comedian and […]
Regional Creative Frames Unique Benefits Delivered By 80-Year-Old Automotive Dealership Dotted Line Agency (DLA), an independent full-service advertising agency based in Richmond and Atlanta, is breaking a new branding campaign for First Team Auto Group, an automobile dealership with 80 years of distinguished service for the 1.8 million residents of the Hampton Roads region of coastal Virginia. The […]
Danish NGO Plastic Change launches a new NSFW warning about male fertility and microplastics this World Environment Day, June 5th ‘May contain traces of nuts’ is a universal disclaimer on food packaging and for those people with life-threatening allergies, it’s a vital warning about hidden toxic ingredients. But we should all be concerned about traces […]
Tesco brings quality food to the nation in ‘Quality around the corner’ from BBH London Tesco and BBH London have launched a new campaign spotlighting the care Tesco takes to bring the highest quality foods from around the world to your local store around the corner. The ‘Quality Around the Corner’ campaign aims to reinforce […]
