Today, Co-op Funeralcare and creative agency of record VCCP have created a journal which captures the highlights and anecdotes of a person’s life, to help loved ones plan a personalised funeral in the future. According to new research commissioned by Co-op Funeralcare, two-fifths (40%) of UK adults wish they had asked a loved one more […]
CrossCountry brings a centuries-old art form to an Edinburgh wall, with a little modern-day magic thrown in. Stained-glass windows have been telling stories for centuries. Now CrossCountry has given the art form a modern twist, turning an ordinary wall in the heart of Edinburgh into a giant stained-glass window. Without a single piece of glass. […]
Inspired by the visual codes of racing and featuring real fragments from Formula 1 cars, the collaboration brings the sport’s history into fashion as part of Santander’s broader strategy to turn fan passion into cultural relevance As a global sponsor of Formula 1, Santander is entering a new phase of its motorsport initiatives in Brazil […]
Major evaluation project spans six markets and nine rights holders, moving beyond traditional media valuation to assess the business impact of Guinness’s global sponsorship portfolio. Global sports marketing agency Sid Lee Sport, working alongside sister agency, Kepler, is undertaking a major evaluation of Guinness’s global sports sponsorship portfolio, designed to establish a clearer understanding of […]
Shot entirely by loyalty members, colleagues, and charity partners, the unfiltered festive campaign champions experiences as the gift of choice this Christmas. Virgin Experience Days has launched its Christmas 2026 creative campaign, ‘This year’s gift. Next year’s story.’, abandoning traditional studio sets, scripts, and actors in favour of entirely unfiltered, real-life moments captured by the […]
Burger King and BBH Dublin launch bespoke activations celebrating marathon runners in Dublin and their post-race cravings. Burger King and BBH Dublin teamed up to cheer on thousands of marathon runners with encouragement banners, a free Whooper at participating restaurants, and an exclusive cold plunge experience. Embracing the grit and passion of a whopping 22,000 […]
● New Fire TV experience uses the familiar mechanics of streaming discovery tohelp people find their next night out● Users can browse participating pubs and bars by “genre”, invite friends andreceive a weekly credit for a Heineken or Heineken 0.0● The launch comes as over half of adults worldwide say they would go out moreoften […]
Life360, the family connection and safety app, is running a 10-day experiential campaign at Berlin’s Festival of Lights. Led by London-based creative and media agency The Ninety-Niners, the activation will see artwork projected onto the Hotel de Rome and the Konzerthaus, two key buildings in Berlin, for 15 seconds every 15 minutes throughout the festival, […]
Full service creative agency BMB launched an experiential campaign, featuring sending a giant pot of Korea’s number one noodle brand, Nongshim, down the Thames in October, capturing the attention of commuters, tourists and passers-by. Standing atop a specially adapted boat, the giant inflatable pot of SHIN Ramyun noodles set sail during peak commuter hours, travelling […]
Aviva has partnered with Saatchi & Saatchi, OMD UK and Channel 4 on a new campaign designed to encourage more open conversations around menopause and challenge the stigma, misunderstanding and lack of awareness that many women experiencing menopause still encounter. The campaign was developed as part of a broader menopause strategy created in partnership with […]