Mediahub UK cleans up ad delivery with SeenThis’ adaptive streaming technology

Mediahub UK cleans up ad delivery with SeenThis’ adaptive streaming technology

The agency’s work for Pinterest, backed by Lumen lab tests and supported by SeenThis Technology, drove significant brand uplifts whilst minimising carbon emissions Along with platform partner, SeenThis, Mediahub tested a hypothesis for a UK Pinterest brand campaign, backed by a lab test carried out by Lumen. This found that the streamed campaign drove 1.7x […]

SeenThis now certified to provide Integral Ad Science (IAS) measurement in its platform

SeenThis now certified to provide Integral Ad Science (IAS) measurement in its platform

The video certification process gives SeenThis clients the option of having IAS validation of video metrics – an industry-first for video display  Adaptive streaming technology platform SeenThis today announced that Integral Ad Science (IAS), a leading media measurement and optimization platform, has completed a video certification to provide third-party-validated, actionable measurement for advertisers distributing video […]

SeenThis and Audi double CTR and cut emissions in inaugural partnership alongside Re-Mind PHD France

SeenThis and Audi double CTR and cut emissions in inaugural partnership alongside Re-Mind PHD France

 A recent digital campaign for the Audi Q4 Sportback e-tron led to a doubling of CTR while also avoiding CO2 emissions compared to conventional technology  Adaptive streaming technology platform SeenThis and Audi have announced the results of their first digital campaign together, with SeenThis’s innovative adaptive streaming technology used in a digital display and VOD […]

Zespri partners with SeenThis to further minimize CO2 emissions from digital campaigns

Zespri partners with SeenThis to further minimize CO2 emissions from digital campaigns

The grower-owned food company has a long-term commitment to sustainable and ethical practices across its global business New Zealand-based growers’ cooperative Zespri Group, its media agency Mindshare and adaptive streaming specialist SeenThis are pointing the way for advertisers seeking to balance greater sustainability and media performance, with the announcement of remarkable emissions savings from the […]

Grupo Clarin Avoids An Estimated 20 Tons of Carbon Emissions with SeenThis

Grupo Clarin Avoids An Estimated 20 Tons of Carbon Emissions with SeenThis

SeenThis Adaptive Streaming Provides More Sustainable Digital Advertising Innovation for Top Publisher Adaptive streaming company, SeenThis, announced the results of their successful partnership with Grupo Clarin, one of the largest media conglomerates in Latin America. SeenThis has enabled Clarin to deliver beautiful, innovative advertising opportunities for their visitors and global brand clients. With SeenThis, the […]

SeenThis to bring adaptive streaming and data transfer measurement to GroupM’s media decarbonization effort

SeenThis to bring adaptive streaming and data transfer measurement to GroupM’s media decarbonization effort

Global partnership will see the world’s largest media buyer include data from SeenThis technology into its carbon calculator, enabling planners and buyers to monitor climate impact on a per-campaign basis SeenThis today announced a global partnership with GroupM, WPP’s media investment group, that will allow the world’s largest media buyer to reduce and avoid unnecessary […]

Qwarry partners with SeenThis to drive sustainability and innovation in digital advertising

Qwarry partners with SeenThis to drive sustainability and innovation in digital advertising

New partnership combining advanced semantic analysis with adaptive streaming technology sees 23% reduction in data transfer across digital advertising campaigns Adaptive streaming specialist, SeenThis, today announces a new partnership with real-time and cookieless Semantic Marketing Platform, Qwarry, marking a significant milestone to provide a more sustainable landscape within digital advertising. SeenThis’ proprietary streaming technology has […]

Carbon1 and SeenThis Announce Partnership to Revolutionise Digital Advertising in South Africa and transform the distribution and climate impact of creative delivery

Carbon1 and SeenThis Announce Partnership to Revolutionise Digital Advertising in South Africa and transform the distribution and climate impact of creative delivery

Carbon1 is helping to advance sustainability in the digital supply chain with SeenThis’ adaptive streaming technology. SeenThis, the adaptive streaming technology specialist, is thrilled to announce a strategic partnership with Carbon1 in South Africa. This collaboration aims to empower South African brands by delivering faster, high-quality digital advertising while significantly minimising carbon emissions. Together, Carbon1 […]

Guerlain join forces with SeenThis to minimise greenhouse gas emissions in digital advertising campaigns

Guerlain join forces with SeenThis to minimise greenhouse gas emissions in digital advertising campaigns

French luxury perfume, cosmetics and skincare house, Guerlain and their media agency Publicis Media Luxe have partnered with SeenThis to deliver the recent Abeille Royale awareness campaign in France. The campaign consisted of the series of IAB formats utilising high quality video and images in display ad spaces. Unlike conventional advertising technology, SeenThis proprietary adaptive […]

SeenThis ANZ announces partnership with Adform APAC in its continuous drive towards more carbon-efficient campaigns

SeenThis ANZ announces partnership with Adform APAC in its continuous drive towards more carbon-efficient campaigns

The adaptive streaming tech platform and the global integrated ad specialist will enable emissions minimization and increased efficiency for clients’ campaigns Adaptive streaming tech platform SeenThis has announced a partnership with DSP, Adform, as both companies continue to strive to minimize carbon emissions from the digital supply chain while improving and modernizing the online ecosystem. […]

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